Skip and Kayla welcome mortgage lender Jordan Nutter to the show. Jordan discusses the vital role of social media in educating individuals about mortgage lending and homeownership. Drawing from her experience as Vice President of NFM Lending's influencer division, she underscores the necessity of clear, accessible information for potential homebuyers. Jordan also shares her unique initiative of traveling around the U.S in a motorhome, providing homeownership education to individuals and real estate professionals directly. Jordan uses social media channels such as YouTube, Instagram, TikTok, and Facebook to cater especially to Gen Z audiences and advocates for the importance of authenticity, personal connection, and 'edutainment' in the world of social media marketing.
Skip and Kayla welcome mortgage lender Jordan Nutter to the show. Jordan discusses the vital role of social media in educating individuals about mortgage lending and homeownership. Drawing from her experience as Vice President of NFM Lending's influencer division, she underscores the necessity of clear, accessible information for potential homebuyers. Jordan also shares her unique initiative of traveling around the U.S in a motorhome, providing homeownership education to individuals and real estate professionals directly. Jordan uses social media channels such as YouTube, Instagram, TikTok, and Facebook to cater especially to Gen Z audiences and advocates for the importance of authenticity, personal connection, and 'edutainment' in the world of social media marketing.