Before The Bestseller

BTB125 | Book Series Episode 1: What you need to know before spending an hour or dollar on marketing your book

Alex Strathdee

Welcome to the Bite-Sized Book Marketing Masterclass — a special 18-episode series where I break down the key insights from my latest book!

Over the next 18 episodes, you'll get practical, proven strategies from everything I've learned — marketing books, spending over $10 million on campaigns, and working with hundreds of authors over the past six years. Each episode delivers a short, powerful takeaway — covering what to do, what to avoid, and how to give your book its best chance to thrive.

In this episode, we’ll dive into:

  • What you need to know before you start marketing your book
  • How not to waste time and money
  • Where and how to seed your book
  • Learning the critical moment to move from planning to action

Whether you’re a first-time author or a seasoned pro, this series is your roadmap to smart, strategic, and successful book marketing. 

This is my gift to our best listeners. Let’s dive in!

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If you're interested in connecting further or have any questions, feel free to email me at Alex@getshelflife.com