Sport for Business - Paul Henderson of DMG Media in Conversation

Welcome to the Sport for Business POdcast where this week we are chatting media, sponsorship and sport with Paul Henderson, the CEO of dmg media which is home to brands including the Irish Daily Mail, EVOKE, Extra.ie, Business Plus and more.

We talk about the world of digital media and the attention span we need to compete for.

About the new partnership between EVOKE and the Irish Women's Rugby team and about the value that media partnerships can bring to sport.

We also riff on Liverpool's comeback in Istanbul, the power of sport as a child and the idea of JFK, Marilyn Monroe and Albert Einstein sitting down to lunch in Chapter One...

Find out more about what we do day in day out at Sportforbusiness.com

We publish a daily news bulletin and host regular live events on a wide range of sporting subjects

Subscribe to the podcast wherever you get your podcasts from and look forward to upcoming chats with with Those on the front lines of Pride in Irish Sport and the GAA All Ireland Championships. We also have a chat with Enda Lynch, CEO of the Recent5ly awarded National Governing Body of the Year, Badminton Ireland.

Our upcoming live events on Athletic Leadership, the Future of the League of Ireland, the Business of Golf, Gaming and and plenty more are live on the Sport for Business website and we'd love to have you join us.