Sport for Business in Conversation with Benny Cullen of Sport Ireland

This week's episode is an interview with Benny Cullen, the Head of Research and Innovation at Sport Ireland.

Benny has been a regular on the show and when the Irish Sports Monitor was published it was an easy call to make to get his valuable insight.

He asks the questions, the answers to which help guide sports policy in the long term.  It is a vital piece of work in enhancing how we structure sport so that we can become a participation nation, and provide the foundation for all that flows from increased levels of sport and physical activity.

He also has a love of music from Mozart to Metallica, which we will get to...

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We publish a daily news bulletin and host regular live events on a wide range of sporting subjects

Subscribe to the podcast wherever you get your podcasts from and look forward to upcoming chats with with Those on the front lines of Pride in Irish Sport and the GAA All Ireland Championships. We also have a chat with Enda Lynch, CEO of the Recent5ly awarded National Governing Body of the Year, Badminton Ireland.

Our upcoming live events on Athletic Leadership, the Future of the League of Ireland, the Business of Golf, Gaming and and plenty more are live on the Sport for Business website and we'd love to have you join us.