Imperfect Marketing
Imperfect Marketing
Latest Episodes
How to Hear More Yeses Using the Science of Persuasion
Why People Don't Decide: The Science of Ethical Persuasion with Patrick Van Der BurghtHave you ever presented a great idea, made a compelling offer, or shared a logical argument only to hear... nothing?Many people assume a lack of...
The Email You're Not Sending Is Costing You Money
Most business owners know email marketing matters.So why are so many still avoiding it?In this episode of Imperfect Marketing, Kendra shares two recent conversations with business owners from completely different industri...
Why Soft Skills Are Your Biggest Asset in an AI World
What happens when AI starts doing the work humans used to spend hours on every week?According to longtime tech innovator Scott Abbott, the answer isn’t that humans become less important. It’s the opposite.In this episode of Im...
Can an AI Receptionist Actually Build Customer Trust?
Are missed phone calls quietly costing your business customers and trust?In this episode of Imperfect Marketing, Kendra sits down with Laurent to talk about the rapidly evolving world of AI, specifically voice AI, and why it’s b...
Why Word of Mouth Referrals Aren't Enough Anymore
What are you actually known for… and is it helping or hurting your business?Are you trying to do too many things—and confusing your audience in the process?What if narrowing your focus could actually bring you more opportunities, ...
