The Thread Podcast
The Thread Podcast explores the future of enterprise sales in the era of AI.
Hosted by Justin Vandehey, founder of Thread, we bring together top sales leaders, enablement pros, and innovators shaping how go-to-market teams grow and win.
Each episode dives deep into what’s changing in sales—from real-time AI coaching to modern revenue systems of action—and features actionable insights from CROs, RevOps leaders, startup founders, and the technologists building the next generation of tools. Whether you’re scaling founder-led sales or leading a global GTM team, you’ll walk away with new strategies to improve seller performance, accelerate deal cycles, and leverage AI for growth.
If you’re ready to think differently about sales execution and the future of GTM, follow The Thread and join the conversation.
The Thread Podcast
Veronica Belmont on becoming a startup's first hire and building communities from day one.
Veronica Belmont, Product & Evangelism leader at Adobe (and Disco's first hire!) joins the show to share some insight into:
- How we convinced her to join as our first product hire.
- How values, culture, and company mission played into her selection criteria when joining our startup.
- The value of onboarding employees through the lens of customer support to gain empathy
- Recommendations on how to build and foster community at the earliest stages.
