.png)
The Thread Podcast
The Thread Podcast explores the future of enterprise sales in the era of AI.
Hosted by Justin Vandehey, founder of Thread, we bring together top sales leaders, enablement pros, and innovators shaping how go-to-market teams grow and win.
Each episode dives deep into what’s changing in sales—from real-time AI coaching to modern revenue systems of action—and features actionable insights from CROs, RevOps leaders, startup founders, and the technologists building the next generation of tools. Whether you’re scaling founder-led sales or leading a global GTM team, you’ll walk away with new strategies to improve seller performance, accelerate deal cycles, and leverage AI for growth.
If you’re ready to think differently about sales execution and the future of GTM, follow The Thread and join the conversation.
The Thread Podcast
Launching Harry's and Hims brands, Direct WITH Consumers, and building an emotional connection with a spatula with Suze Dowling, Co founder of Pattern Brands
Suze Dowling, Co founder and Chief Business Officer of Pattern Brands, joins the show to talk about
- Unlocking direct to consumer businesses and creating a successful multi-brand model.
- The value in developing a brand that resonates with your personal stage of life, and how to define successful brand and buying personas.
- The differences between operating an agency and operating a startup.
- Direct WITH consumer vs. Direct TO Consumer and creating with your customer.
- Suze's evaluation framework for M&A and the brands that Pattern acquires.
- When it does and doesn't make sense for a brand to open up a brick and mortar location.
- The secret sauce to finding an underserved category for DTC disruption.
