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The Thread Podcast
The Thread Podcast explores the future of enterprise sales in the era of AI.
Hosted by Justin Vandehey, founder of Thread, we bring together top sales leaders, enablement pros, and innovators shaping how go-to-market teams grow and win.
Each episode dives deep into what’s changing in sales—from real-time AI coaching to modern revenue systems of action—and features actionable insights from CROs, RevOps leaders, startup founders, and the technologists building the next generation of tools. Whether you’re scaling founder-led sales or leading a global GTM team, you’ll walk away with new strategies to improve seller performance, accelerate deal cycles, and leverage AI for growth.
If you’re ready to think differently about sales execution and the future of GTM, follow The Thread and join the conversation.
The Thread Podcast
Brand and positioning from 0 to 1 with the marketing aSaaSin, Stephanie Bowker, Co Founder of Ourspace
Stephanie Bowker, Co Founder and CMO of Ourspace, joins the show to talk about
- The "people puzzle problem", and the biggest challenge individual contributors face as they transition to managers of people.
- The rise of the marketing aSaaSin and why marketers make great founders.
- Brand building and positioning during the stage of going from 0 to 1.
- The growth of the international tech scene and founding a company from Paris.