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The Bridge
Swimming with the Sharks, battling the sun, and fighting mosquitos with Nichole Powell, CEO and Founder of Kinfield
April 14, 2023
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Justin Vandehey
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Season 1
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Episode 59
Nichole Powell, CEO and Founder of Kinfield, joins the show to talk about
- Nichole's decision to make a professional pivot out of big tech to building clean, sustainable,consumer products for the outdoors.
- Nichole's experience appearing on Shark Tank, swimming with the sharks and receiving four different offers from investors to build Kinfield.
- How Kinfield has approached building product in a way that aligns with its core values and commitment to consumer health and sustainability.
- How Nichole and team have approached product segmentation for their various product lines and Kinfield's positioning strategy in retail.