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The Thread Podcast
The Thread Podcast explores the future of enterprise sales in the era of AI.
Hosted by Justin Vandehey, founder of Thread, we bring together top sales leaders, enablement pros, and innovators shaping how go-to-market teams grow and win.
Each episode dives deep into what’s changing in sales—from real-time AI coaching to modern revenue systems of action—and features actionable insights from CROs, RevOps leaders, startup founders, and the technologists building the next generation of tools. Whether you’re scaling founder-led sales or leading a global GTM team, you’ll walk away with new strategies to improve seller performance, accelerate deal cycles, and leverage AI for growth.
If you’re ready to think differently about sales execution and the future of GTM, follow The Thread and join the conversation.
The Thread Podcast
The Business Inside the Game w/ Entrepreneur & NBA All-Star, Baron Davis
Baron Davis, Founder and CEO of B.I.G (Business Inside the Game), joins the show to talk about:
- Baron's "renegade approach" in transitioning from NBA All-Star to entrepreneurship.
- The importance of investing in "multi-hyphenates", and how B.I.G is building its network around creators with these super powers.
- Who were some of Baron's early mentors and advisors as an entrepreneur, and what entrepreneurs should be looking for in mentorship.
- Baron's perspective on the future of the business of basketball, where we're at in terms of the quality of the game, and what he wishes he would have known as a rookie before entering the NBA and entrepreneurship.
