BM247: How to Best Use "Lazy Marketing" as a Winning Strategy

Do you want to know the secrets to best use "lazy marketing" as a winning strategy? Listen as a serial entrepreneur and a five-time number one bestselling author, John North shares a wealth of ideas to help you strike gold in underserved markets.

In this week's powerful podcast episode "How to Best Use "Lazy Marketing" as a Winning Strategy" you will discover...

• Why everything you know about marketing is wrong
• How to dominate your industry
• How to use "lazy marketing" as a winning strategy
• How to strike gold in underserved markets
• 3 major things people need to do but don't do in podcasting
• Why podcasting it the best way to get to know your prospects
• Why making mistakes is a great learning curve
• And a whole lot more...

Get your free 20-minute marketing assessment

Learn more about your ad choices. Visit megaphone.fm/adchoices

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Want to get smart about book awards?
Most authors skip them. Big mistake!

My colleague Carol Abrahamson has cracked the book-award code, and her masterclass replay is packed with the insider info you never hear in publishing.

You’ll learn:
• Why awards boost credibility more than bestseller badges
• How older books can still win
• What judges actually look for
• Why awards are easier (and cheaper) to apply for than you think
• How to find the right awards for your book

If you want your book to open doors, spark opportunities and elevate your authority, you need this replay.

🎥 Watch the replay
🚀 Ready to go further? Check out her Book Award Mastery service

Don’t let your book stay invisible. Awards change the game.