Colour Journey, a podcast series by Givaudan

Peach Fuzz and Apricot Crush: what's in store for Pantone's colours of the year?

Givaudan

Delve into the captivating colours of Peach Fuzz and Apricot Crush as we explore their origins, their significance in nature, and their ability to evoke a sense of  tranquility.  In this round table discussion, we'll talk about the various flavours and applications associated with these colours, as well as the technical aspects  that lead to enticing consumer food experiences. Join us as we uncover the psychology behind these colours and their impact on consumer emotions.