Adventures in kakeland - A podcast about running a cake business
Episodes aired Monthly
(last Tuesday of every month)
Adventures in Kakeland (cakeland) is a podcast about running a side hustle cake business. My business is called Kake and Cupkakery and l am sharing my experience of all the challenges I’ve faced of running a cake business to help you run yours.
I also interview other cake makers, cake artist and small business owners who are doing amazing things within their space.
Authentic and vulnerable conversations as well as laughs and sharing honest experiences of life in the cake world.
Episodes
30 episodes
Episode 30: Amber Marshall - Caketu (Cake to you)
Today i am in conversation with Amber Marshall who is the owner and the creator of the Caketu platform which is baker market place. We speak about the reason for creating her platform, how it fills a gap in the market place and what...
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Season 4
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Episode 30
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52:05
Episode 29: My reset reading list for motivation and mindset
In todays episode l share 5 books (and few bonus titles) l have read that have helped when motivation is lacking and the mindset needs a boost. I enjoyed reading them and hopefully you will too.And in usual fashion l discuss what l have ...
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Season 4
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Episode 29
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37:15
Episode 28: Tosin Adebutu: Rebake
In this episode i am in conversation with another fabulous guest. Tosin Adebutu is the founder and owner of Rebake which is a baker to baker resale marketplace for baking equipment and baking themed books, think vinted for bakers.Its a f...
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Season 4
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Episode 28
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50:31
Episode 27:Patience Nwodu - Chibu London
I am back to my normal podcast schedule. In todays episode i am in conversation with Patience Nwodu who is the owner of a business called Chibu London which makes the most gorgeous cake carriers for celebration cakes. This is su...
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Season 4
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Episode 27
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45:54
Episode 26: 2024 reflections and 2025 tweaks
Happy new yearTodays episode is a reflection of 2024 and how i felt the business went, and as usual looking back at the month of December being the year i didn't actively undertake a Christmas promotion. I also speak about tw...
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Season 4
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Episode 26
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29:40
Episode 25: My day at Cake international 2024
In this months episode I share my opinion on what I thought about this years cake international show that was held at the NEC the weekend of the 1st - 3rd November 2024 It was also the 30th Anniversary of the show.Cake international i...
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Season 4
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Episode 25
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28:56
Episode 24: Aiza Cheung - Studio Coya
In this months episode l am in conversation with Aiza Cheung who is a brand designer and runs her own business called Studio Coya.We talk about the use of color in branding, how to stand out in a crowded market and the branding proces...
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Season 4
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Episode 24
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1:04:39
Episode 23: Fancy a catch up ?
I am back with a new season, and a new episode of the podcast. Today its a catch episode of what i have been up to during the summer, as well as what's trending in the cake world. I speak about:Sales over the summer
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Season 4
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Episode 23
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30:23
Episode 22: Cake supply chain, are you vulnerable ?
This is the last episode of season 3 and In this months episode l share issues i have had trying to perfect my packaging and how vulnerable we are regarding our supply chain. As well as this l share what i have been up to in the business, and t...
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Season 3
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Episode 22
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33:38
Episode 21: The baking business lounge
Its the penultimate episode of season 3 and its another guest episode.Today l am in conversation with Krissy from the baking business lounge.Krissy has diversified her business and this has been a common theme that cake business owner...
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Season 3
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Episode 21
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48:16
Episode 20: Natalie Freeman 13Rhythms
Today l have a guest episode where i am in conversation with Natalie Freeman from 13 Rhythms. Natalie is a business coach and a pricing strategist who l cam across via TikTok.We discuss pricing, ideal customer, social media as well as other...
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Season 3
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Episode 20
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53:25
Episode 19: Entrepreneurship and ADHD with Lauren Smy
In this months episode I start off the episode reflecting on the month of march in my business and how i struggled to get motivated after a quieter end of the month, and then discussing what i have noticed is trending across social media....
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Season 3
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Episode 19
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51:04
Episode 18: My Day at the #SBS Event
In todays episode l share my day away from the kitchen to attend the Theo Paphitis Small business Sunday event which was held in Birmingham UK.#SBS is a small business network that has over 4000 businesses' within the netw...
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Season 3
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Episode 18
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34:08
Episode 17: Delights by Cynthia
So back to the normal podcast schedule and back with the first guest episode of 2024. In the beginning of todays episode l start with my January reflections and what's trending in the cake world then l am in conversation with ...
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Season 3
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Episode 17
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44:36
Episode 16: New year new goals
Happy new yearI begin this episode with reflecting on December sharing a cake disaster i had and how my Christmas promotion went,Then l reflect on 2023, what went well and what did not go so well and did i manage to stick to my previo...
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Season 3
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Episode 16
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23:31
Episode 15: Cristina Arevalo, The art cake coach
In todays episode (which is the last one of 2023) I interview Cristina Arevalo who is a fellow podcast host of The art cake coach podcast.We speak about how she went from teaching and studying art to transitioning to starting her cake busin...
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Season 3
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Episode 15
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50:00
Episode 14: To niche or not to niche
In todays episode i talk about how i went from thinking Niching in business was a bad idea to now thinking its the best thing i could do for my business and also the realisation that niching down is working in attracting my ideal customer.I...
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Season 3
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Episode 14
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26:23
Episode 13: Planning for QTR 4
I am back with season 3 of the podcast. In todays episode l reflect over the summer and what l have been up to in the business.I look at what has been trending and give my opinion on a couple of viral social media events that happened regar...
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Season 3
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Episode 13
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36:16
Episode 12: Ann Powell, Imposter syndrome
In todays episode l am in conversation with Ann Powell my first non cake guest and a long time friend and today we are talking about imposter syndrome.I have had a couple of conversations with Ann around this topic and her opposing views ...
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Season 2
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Episode 12
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42:43
Episode 11: What's your why
In the penultimate episode of season 2 of the podcast I start off the podcast reflecting on the past month as well as my new segment talking about what's trending in the cake world and l briefly share my opinion on #cakegate that...
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Season 2
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Episode 11
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29:59
Episode 10: Dee Omole, Dees Basement
This months episode l begin on reflecting on March and early April regarding the business sales and easter sales and what l do to keep myself focused when the business is quiet,In the second half of the podcast l speak with ...
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Season 2
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Episode 10
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42:15
Episode 9: So you want to supply a coffee shop ?
I begin this episode by recapping February within the business and why l made the decision to not do a Mothers day promotion as well as discussing a couple books I've launched to generate some passive income within the business.The main...
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Season 2
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Episode 9
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28:42
Episode 8: Lou Finn, Bake to the future
In this episode l am in conversation with Lou Finn who runs a cake business called Bake to the future.The tagline in her business is "elegant to extreme and everything in between" and if you take a look at her website and Instagram im...
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Season 2
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Episode 8
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1:03:21
Episode 7: CEO week and 2023 cake trends
Happy new year and thank you for listening to season 2 of the podcast. Today is a solo episode where l will be discussing my CEO week planning aka working on the business instead of in it.I discuss my planning process for schedul...
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Season 2
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Episode 7
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27:49
Episode 6: Lucy Scott, Lil's Parlour CIC
In this episode l am speaking with Lucy Scott the owner of Lil's Parlour CIC. Lucy recently transitioned to become a community interest company (CIC) with her unique pay as you can bakery business model which is located within ...
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Season 1
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Episode 6
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35:55