The Wealthy Coach
Welcome to the Wealthy Coach Podcast where established coaches, practitioners and professionals learn to become wealthy AF in business, in mindset, in clients, and in life! Kendra Perry, FDN-P, is a former Functional Health Coach turned online business strategist for established health & wellness practitioners. She is on a mission to help you a build freedom-based business and transform the health of the planet. In her weekly episodes, Kendra provides business strategy, tips, mindset hacks, and personal development gems to grow a virtual practice that gives you financial freedom while changing lives!
The Wealthy Coach
269: 5 Harsh Truths About Running an Online Business
In episode 269 of The Wealthy Coach Podcast, Kendra Perry shares key lessons from over a decade in online business, stressing the importance of mastering sales and marketing—especially when scaling from one-on-one services to group programs.
She debunks the “build it and they will come” myth, emphasizing strong messaging, consistent visibility, and relationship-building over social media dependence.
This episode also challenges the idea of passive income, advocating for a mix of automation and live strategies. Action items include refining marketing skills, improving content quality, and optimizing program offerings.
In this episode:
- Harsh Truth #1: Sales and Marketing skills are a must
- Harsh Truth #2: Why the "Build It and They Will Come" is a myth
- Harsh Truth #3: The limitations of Social Media
- Harsh Truth #4: People buy you
- Harsh Truth #5: Making money passively
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