The Wealthy Coach

293: Having a Program Does Not Equal Offering a One-Size-All-Approach

Kendra Perry | Health Business Mentor Episode 293

In this episode, we explore why signature programs are the key to building a sustainable, client-centered coaching practice. Rather than relying on one-size-fits-all solutions, structured programs provide a flexible framework that allows for personalization without overwhelming the coach—or the client.

We break down how repetitive teaching often leads to burnout, and how packaging your expertise into a strategic roadmap saves time while still delivering high-value, customized support. From niche selection to creating a baseline methodology, you’ll learn how to design a program that balances consistency with individualization—ensuring every client feels seen while you stay focused on your zone of genius.

Through examples like the mountain climbing analogy and practical tools such as lab testing, intake forms, and shorter pre-educated consultations, we’ll show how structured programs increase efficiency, engagement, and outcomes.


In this episode we cover:

  • Coaches already repeat themselves frequently, leading to burnout - structured programs package this repetition into cohesive roadmaps. (00:51)
  • Baseline methodology development - identify what all clients need to do minimum to achieve results, based on practitioner's philosophy and experience. (03:25)
  • Customization happens on top of baseline through lab testing, intake forms, one-on-one check-ins, and troubleshooting sessions. (08:52)
  • Reduced burnout from not reinventing approaches weekly and build a scalable business model without sacrificing personalization. (15:02)


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