The Wealthy Coach
Welcome to the Wealthy Coach Podcast where established coaches, practitioners and professionals learn to become wealthy AF in business, in mindset, in clients, and in life! Kendra Perry, FDN-P, is a former Functional Health Coach turned online business strategist for established health & wellness practitioners. She is on a mission to help you a build freedom-based business and transform the health of the planet. In her weekly episodes, Kendra provides business strategy, tips, mindset hacks, and personal development gems to grow a virtual practice that gives you financial freedom while changing lives!
The Wealthy Coach
312: Year in Review: Balancing Work & Motherhood, Re-Building EVERYTHING & My First Dip in Revenue EVER
In this episode, Kendra pulls back the curtain on what really happened behind the scenes of her business in 2025—a year that included a 20% revenue dip, massive life changes, and a complete recalibration of how she works. She shares why that decline still counts as a long-term win, how becoming a mom fundamentally changed her capacity and scheduling, and why many sales strategies that once worked stopped converting as buyer behavior shifted.
Kendra walks through the strategic pivots she made throughout the year, including bringing back one-on-one programs, moving her community from Facebook to Slack, and replacing underperforming evergreen funnels with live webinars that converted cold traffic at impressive rates. She also breaks down the innovative sales approaches that worked best in this season—audio-only sales calls with extremely high conversion rates, low-ticket audits that led to major upsells, and open-house style coaching calls that let prospects experience her work before committing.
The episode closes with honest reflection on balancing entrepreneurship and motherhood, the operational flexibility she adopted to meet clients where they were, and why she’s confident 2026 will be a rebound year. If you’re navigating growth alongside major life changes—or rebuilding after a tough year—this episode offers real perspective, data-backed decisions, and reassurance that progress doesn’t always look linear.
In this episode you'll learn:
- 2025 Business Revenue Decline and Context
- Shifts in Consumer Behavior and Business Challenges
- Business Strategic Changes and Lessons from 2025
- Innovative and Supportive Sales Approaches
- Operational Flexibility and Accommodations
- Personal Reflections and Outlook for 2026
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