The Impact by Adobe Channel Sales
The Impact by Adobe Channel Sales is a podcast created to support you, our Adobe Channel Partners. This series focuses on how to continually drive the right behaviours, and activity to maximise your opportunity for success.
The series is hosted by Caroline Egan, an industry recognised Channel Sales and Marketing Partner growth expert in the International Technology Software and Services market.
The Impact by Adobe Channel Sales
S2. Episode 3 – Are you emotionally connecting with your prospects?
•
Adobe
•
Season 2
•
Episode 3
Guest speakers: Bart Van de Wiele, Head of Solutions Consulting and Tech Evangelism, Adobe and Joakim Back, Adobe Specialist, TD Synnex UK.
What we discuss:
- How storytelling can drive great human connection in B2B sales.
- Hear how Adobe Sellers and Partner Specialists are already successfully storytelling in a B2B sales environment, the impact it has on prospect engagement and what it could mean for optimising your sales success.
- How to engage in successful selling techniques to emotionally connect with prospects, accelerating sales cycles and converting more opportunities.
Key action:
- Write a short example script that can be used to emotionally connect with prospects during a presentation or webinar.