The Impact by Adobe Channel Sales

S2. Episode 4 – Selling smart, be a social seller

Adobe Season 2 Episode 4

Guest speaker: Aisling Jiang, Head of Business Development, Adobe EMEA.


What we discuss:

  • How to drive smarter sales through social selling and create healthy habits.
  • The benefits of using LinkedIn and Sales Navigator.
  • Investing in your personal brand.
  • How to significantly scale success in your business development. Drive earlier engagement in customer buying cycles to influence and close more opportunities.

 
Key actions:

  • Update your LinkedIn profile.
  • Connect with new Adobe contacts and pages relevant to your product/customer/industry focus. Do this on a weekly basis.
  • Identify 2-3 sources where you can get information to repost and add your thoughts. Make your content relevant to your audience. How can you build trust and confidence?