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Event Marketing: Redefined
Welcome to the go-to resource for event marketers. With each episode, we dive deep into the world of event marketing, bringing in industry leaders to discuss trends, strategies, and success stories. We're not just talking about creating trade show booths; we're exploring how to craft success stories that drive tangible results.
We believe trade shows and events are not just a cost of doing business but an essential sales and marketing strategy, and have the potential to propel your brand growth and significantly impact your bottom line.
We understand the industry can be complex, with challenges around under-resourced staff, budget allocation, and much more. That's why we're here—to provide guidance and expertise so you can do better, be better, and expand your career.
Join us on this journey to get results, grow your brand, and experience the revolution of event marketing!
“Event Marketing: Redefined'' is hosted by trade show and event marketing expert, Matt Kleinrock, CEO of Rockway Exhibits + Events.
Event Marketing: Redefined
EP 124 | 10 Powerful Insights for Young Event Professionals: Advice from Industry Leaders
2025 is here, and you’ve got big goals. January is the perfect time to reflect, reset, and start fresh—and what better way to kick off the year than with advice from those who’ve walked in your shoes?
This special episode is a compilation of some of the most thoughtful answers we’ve received to the question: “What advice would you give your younger self or a young event marketer?”
Here’s a glimpse of what you’ll hear:
• Carrie Davenport: Why asking questions is your ultimate career hack.
• Garrett Burnett: How to elevate conversations and showcase impactful solutions.
• Christine Sionne: The secret to making yourself indispensable.
• François Fournier: How to find your passion and build a lifelong network.
• Lindsey Cohen and Katie Baker: Building connections that fuel your growth.
• Tavar James: Balancing accountability with self-compassion.
• Nancy Touhill: Why you shouldn’t take it all personally (and when to step back).
• Sonia Murphy: How to build tough skin in a high stakes industry.
• Sam Zelitch: Don’t panic—how to stay calm when things go wrong.
• Jon Wolff: Why embracing failure is key to moving forward.
This episode is your reminder that growth doesn’t happen all at once—it’s built one thoughtful move at a time.
Tune in, take notes, and let these lessons guide you to your best year yet.
Connect With Them
Carrie Davenport: https://www.linkedin.com/in/carriedavenport83/
Garrett Burnett: https://www.linkedin.com/in/garrett-burnett/
Christine Sionne: https://www.linkedin.com/in/christine-sionne-5660718a/
François Fournier: https://www.linkedin.com/in/francois-fournier-ctsm-cem-15981120/
Lindsey Cohen: https://www.linkedin.com/in/lindseyjross/
Katie Baker: https://www.linkedin.com/in/katie-baker-54960214/
Tavar James: https://www.linkedin.com/in/tavarjames/
Nancy Touhill: https://www.linkedin.com/in/nancy-touhill-2a419831/
Sonia Murphy: https://www.linkedin.com/in/soniamurphy/
Sam Zelitch: https://www.linkedin.com/in/szelitch/
Jon Wolff: https://www.linkedin.com/in/jondwolff/
Connect With Me
On my LinkedIn: https://www.linkedin.com/in/matt-kleinrock-9613b22b/
On my Company: https://rockwayexhibits.com/
🚨 Register for the show here: https://tinyurl.com/EventMarketingRedefined