Take 5 With Cleanfax – an ISSA Podcast
Take 5 With Cleanfax is a video and podcast program from ISSA specifically for the contract carpet and floor cleaning and disaster restoration industries. The series focuses on management and marketing topics, technical tips, emerging news and more, all in five minute segments for busy business owners, managers, and technicians. Want to be a guest on the show? Connect with Jeff Cross, Cleanfax Media Director, at jeffcross@issa.com.
Take 5 With Cleanfax – an ISSA Podcast
Know Your Marketing Fundamentals Before Going Tactical
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John Clendenning is the founder and CEO of Carpet Cleaner Marketing Masters, and has learned over the years that both solid fundamentals with proven tactics are strategies to get clients, jobs, and drive revenue. This is true for any type of service company, especially those offering on-location cleaning services. In this episode of Take 5 with Cleanfax, he shares thoughts that will help any business owner or marketing manager figure out how to unlock a company's potential in any marketplace.