The RTO Show: "Let's talk Rent to Own"

The RTO Show Podcast is the podcast for the rent-to-own industry, hosted by Pete Shau, an industry insider with more than 20 years of experience in RTO operations, sales, leadership, marketing, and store growth.

Each episode brings candid conversations, practical insights, and real stories from the people shaping the RTO community, including operators, vendors, association leaders, store teams, industry veterans, and innovators helping move rent-to-own forward.

Pete’s conversations are built for seasoned veterans, newcomers, owners, managers, vendors, and anyone who wants to learn from the shared experiences, hard-earned lessons, and fresh perspectives inside the rent-to-own industry.

From lead generation, lead management, customer behavior, store traffic, door swings, sales process, collections, training, recruitment, and leadership development to technology, CRM integration, mobile-first shopping, Google ranking, Facebook ads, video marketing, advocacy, APRO, TRIB Group, RTO World, LegCon, and the future of the rent-to-own business model, The RTO Show helps listeners understand what is really happening in RTO.

If you work in RTO, serve the RTO industry, or want to better understand the people, challenges, trends, and opportunities behind rent-to-own, The RTO Show Podcast is your insider’s guide to the industry’s pulse.

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Guest

Bill Keese

Bill Keese is an RTO Legend who served as Executive Director of APRO for 28 years, guiding the rent-to-own industry through some of its most defining and challenging moments. He came to the role not as an RTO insider, but with a deep background in government, public policy, and franchising — including three terms in the Texas Legislature and executive experience in high-profile campaigns. That foundation proved invaluable as he stabilized APRO's finances, restructured its dues system, and fought off federal legislative and IRS threats that could have crippled the industry. A tireless advocate and relationship-builder, Keese traveled the country meeting dealers face-to-face and left APRO significantly stronger when he departed in 2016.

Guest appearance on:

RTO Legend Bill Keese: How A Lobbyist, A Judge, And Grit Kept An Industry Alive