The RTO Show: "Let's talk Rent to Own"

The RTO Show Podcast is the podcast for the rent-to-own industry, hosted by Pete Shau, an industry insider with more than 20 years of experience in RTO operations, sales, leadership, marketing, and store growth.

Each episode brings candid conversations, practical insights, and real stories from the people shaping the RTO community, including operators, vendors, association leaders, store teams, industry veterans, and innovators helping move rent-to-own forward.

Pete’s conversations are built for seasoned veterans, newcomers, owners, managers, vendors, and anyone who wants to learn from the shared experiences, hard-earned lessons, and fresh perspectives inside the rent-to-own industry.

From lead generation, lead management, customer behavior, store traffic, door swings, sales process, collections, training, recruitment, and leadership development to technology, CRM integration, mobile-first shopping, Google ranking, Facebook ads, video marketing, advocacy, APRO, TRIB Group, RTO World, LegCon, and the future of the rent-to-own business model, The RTO Show helps listeners understand what is really happening in RTO.

If you work in RTO, serve the RTO industry, or want to better understand the people, challenges, trends, and opportunities behind rent-to-own, The RTO Show Podcast is your insider’s guide to the industry’s pulse.

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Guest

Bill French

Bill French is the Vice President of Rent-to-Own Sales at O'Rourke Sales Company, one of the largest distributors of electronics and appliances to the RTO market. Founded in 1965 and headquartered in Davenport, Iowa, O'Rourke serves RTO dealers nationwide with name-brand consumer electronics, appliances, computers, and more across six distribution centers. Bill has been with the company for over 20 years, during which he built the rental division into an industry powerhouse. His deep commitment to customer relationships earned him the Rent One Vendor of the Year Award, with Jeff O'Rourke, CEO, crediting Bill as someone who "always goes the extra, extra mile." Recognized as an RTO Legend, Bill has witnessed and shaped the industry's evolution from its earliest days to today's high-tech marketplace.

Guest appearance on:

Bill French on Building the Rent-To-Own Industry From the Ground Up