At Asaph Advisors, we've coined the phrase, "Sell Services as a Product," or SaaP(TM) for short.
We believer Professional Services Organizations can accelerate the sales cycle when they have pre-defined service offerings: Scope, Deliverables, and Pricing.
Product Sales organizations are geared toward selling a "product" - a defined thing. By making Services less nebulous - and more defined - they are can more readily initiate and close new services.
In this discussion, we speak with Mahesh Baxi of Provus CPQ on how technology can enable the selling of SaaP.
Asaph Advisors Podcast - Optimizing Consulting & Professional Service Organization Performance