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Talking Purpose: The Purpose and Profit Business Podcast
Welcome to Talking Purpose, the podcast. I'm your host, Katie Boothby-Kung, a sustainability expert who has worked with thousands of brands to help them find sustainable and profitable solutions for their company. Talking Purpose is a podcast for small and medium sized businesses looking to build sustainable brands that make an impact. But branding isn't just about some key messages and a flashy logo. Brand runs deep and if you are creating a sustainable business, these values should be ingrained in every part of your company. From operations, culture and hiring through to how you communicate and tell your story. In some of the teasers, you heard from from experts who join me to share their tips, tricks and hot takes on sustainable brand building so you can create a business that’s good for people, the planet and your profits too! Check it out!
Talking Purpose: The Purpose and Profit Business Podcast
How the Fur Industry is driving reconciliation and environmental sustainability
Welcome to Talking Purpose, the podcast where we dive deep into conversations about meaningful work and sustainability. In today's episode, we're joined by Doug Chaisson, Executive Director of the Fur Institute of Canada. As a former collaborator with the World Wildlife Fund, Doug brings a fresh perspective to the table, discussing the intersection of wildlife conservation and the fur industry's role in sustainability.
Doug sheds light on the traditional, economic, and cultural importance of fur to Indigenous communities and addresses the often-unspoken consequences of anti-fur activism.
Throughout the episode, we'll explore the advancements in ethical trapping, the rigorous standards governing Canada’s mink and fox farms, and the global commitment of fashion houses to sustainability through certifications. Doug also highlights the rise of young Indigenous designers infusing new life into the fur industry, respecting their heritage while embracing sustainable fashion.
Stay with us as we uncover the multifaceted world of the Canadian fur industry, from its sustainable practices and economic impact to its significance in Indigenous culture and beyond. We're here to challenge perceptions, embrace the complexity of environmental stewardship, and encourage open dialogue. So, let's pull back the curtain on this storied industry and discover what it truly means to wear fur with purpose.
Learn more about starting and scaling a for-purpose business at www.talkingpurpose.ca
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