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Talking Purpose: The Purpose and Profit Business Podcast
Welcome to Talking Purpose, the podcast. I'm your host, Katie Boothby-Kung, a sustainability expert who has worked with thousands of brands to help them find sustainable and profitable solutions for their company. Talking Purpose is a podcast for small and medium sized businesses looking to build sustainable brands that make an impact. But branding isn't just about some key messages and a flashy logo. Brand runs deep and if you are creating a sustainable business, these values should be ingrained in every part of your company. From operations, culture and hiring through to how you communicate and tell your story. In some of the teasers, you heard from from experts who join me to share their tips, tricks and hot takes on sustainable brand building so you can create a business that’s good for people, the planet and your profits too! Check it out!
Talking Purpose: The Purpose and Profit Business Podcast
Latest Episodes
She Turned Fashion's Biggest Problem Into a Thriving Business
What do you do when an entire industry is drowning in waste — and nobody's talking about it?In this episode, I sit down with Irina McKenzie, founder of FABCYCLE and Sewjo, to unpack how she built a purpose-driven business around one of f...
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She Sells Aprons to Feed Millions — Here's How It Actually Works
What if your product could feed 100 people every time someone bought it?In this episode, I sit down with Seema Sanghavi, founder of Cooks Who Feed — a Canadian social enterprise that combats hunger and food waste through ethically handma...
Why Your Paid Ads Aren't Working (And the "Secret Sauce" of Community Growth)
Welcome back to Talking Purpose! Is your marketing message getting lost in the noise? In this episode, Katie sits down with Drew Green, a performance marketing expert who has led campaigns for Fortune 50 brands. From starting his fi...
5 Ways to Drive Traffic to Your Store Without Spending a Dollar on Ads
Tired of burning through your ad budget? Here are 5 proven ways to drive traffic to your online store without spending a dollar on ads.In this solo episode, I'm breaking down sustainable, long-term strategies that build community, trust,...
