The David Spisak Show

Devin Daly: This AI Brain Knows Your Customers Better Than You Do

David Spisak

What if I told you there’s an “AI brain” that knows your customers better than you do—and it's already being used in thousands of dealerships?

In this episode, my guest is Devin Daly, the brilliant co-founder of Impel—one of the most exciting AI companies in automotive right now. We dive deep into how conversational AI, CDPs, and real-time personalization are reshaping the way dealerships operate and communicate.

But we don’t just talk about the tech.

We go way back to Devin’s Wall Street days, trace the unexpected pivot from fashion to automotive, and unpack the wild story of how a single LinkedIn profile change lit the fuse for what Impel is today.

Here’s a taste of what you’ll learn in this episode:

  • Why most chatbots are stuck in 2005 (and how Impel’s AI blows them out of the water)
  • How a single AI brain can manage the entire customer lifecycle—from lead to loyalty
  • The power of an AI Knowledge Bank and how it actually brings SOPs to life
  • Why Ford is going all-in on Impel’s technology—and what that means for your store
  • The future of AI certification (yes, even your porters can benefit from this)

We also touch on a critical truth: AI isn’t here to replace people. It’s here to amplify your best talent and remove the drudgery that gets in the way of greatness.

If you’re a dealer wondering how to future-proof your store, or you’re just fascinated by how fast AI is moving—this episode will give you the clarity, the context, and the inspiration you’ve been waiting for.

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