How to Create a High-Performing Used Car Department with Joel Bassam

In this episode, I sit down with Joel Bassam, President of Easterns Automotive Group, and to say it was eye-opening would be an understatement. From the moment we met at NADA, I knew Joel had tapped into something most dealers are missing—and I had to find out what it was.

What you’re about to hear isn’t just about scaling a used car operation. It’s about rewiring how we think about leadership, processes, pricing, digital retailing, and building a business that wins without having the typical “advantages” most new car franchise dealers rely on.

We cover everything from:

• Why most dealers are losing money by treating reconditioning as a profit center
• How Joel’s team created a frictionless digital retailing experience that actually works
• The reason 300 employees share a single vision (and why that changes everything)
• And how Easterns built a 20-acre, 160,000 sq ft campus focused solely on used cars—yes, you read that right

Whether you’re running a single-point store or a 20-rooftop group, this episode is a masterclass in operational clarity, customer-first thinking, and bold decisions that most dealers only dream about.

If you’ve ever felt like there’s more you could be doing—but didn’t know where to start—this episode will give you the roadmap.

Connect with David Spisak to Achieve Exponential Growth:

• Linkedin: https://www.linkedin.com/in/davidspisak/
• Website: https://www.davidspisak.com
• Email: david@disruptivegrowthsolutions.com
• Phone: +1 (510) 604-0308
• Visit https://linktr.ee/spisakd for all our links

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