The Digital Marketing Mentor
Get ready to get human! Digital marketing has a whole “people” side of things, and we’re here to uncover it! Danny Gavin, your Digital Marketing Mentor, explores the meeting point of mentorship and marketing in this captivating podcast featuring interviews with marketing experts and industry leaders. As they chat about their history with mentorship and guiding others, they’ll delve into how these connections have affected their careers, marketing strategies, and lives. Deep conversations on how we’re all human highlight how current marketing trends are influenced, and you’ll come away from each episode with real, actionable marketing strategies and skills to implement.
The Digital Marketing Mentor
Latest Episodes
112: Office Hours | From Pause to Profit: How FamilyTreeDNA Rebuilt Paid Search & Exceeded ROAS Goals with Sara Reinhold
A stalled ad account. A two-year pause. Then, a rebuild that turned careful testing into a record quarter. In this episode, Optidge Paid Media Specialist Sara Reinhold walks through how we revived paid media for FamilyTreeDna by str...
111: From Burnout to Breakthrough: The HubSpot CRM Behind Sesh Coworking with Maggie Segrich
This episode offers a rare behind-the-scenes look at what a CRM implementation actually costs and what it truly delivers, all from the client’s perspective. Maggie Segrich, founder of Sesh Coworking, was ready to walk away from HubS...
110: Office Hours | Paid Media Budgeting, Forecasting & Goal-Setting with the Optidge Team
When ad costs spike and attribution gets messy, even the best marketing budgets can start to feel unreliable. In this episode, Optidge's own Joe Wolf and Alejandro Torres cut through the noise on marketing budget planning and ad spend forecasti...
109: Career Reinvention Isn't Reckless: Tamara Gestetner on Pivots, Burnout, and Finding Your Real Calling
What happens when someone tells you you're the worst therapist in the middle of a thriving practice? For Tamara Gestetner, it was the moment she realized burnout wasn't about work, it was about identity and honesty. After nearly two...
108: Office Hours | Call Tracking for SEO: Why Phone Calls Are the Missing Half of Your Conversion Data with Dorit Sasson
Phone calls can potentially represent more than 50% of a local business's total conversions, yet most SEO reporting completely misses them. In this Office Hours episode, Danny sits down with Optidge SEO Manager, Dorit Sasson, to bre...
