Green Profit Academy Pros Podcast

111-Cracks and Crevices: Fixing Business Gaps in Lawn Care & Landscaping | Strategies for 2025 Success

Christeen Era & Steve Bousquet Episode 111

In this episode, Steve Bousquet navigates through the concept of "cracks and crevices" within a business, using his own experiences from his lawn care and landscaping company to provide actionable advice for growth and stability. Steve delves into critical operational areas like marketing, sales, deliverables, finances, and people, emphasizing the importance of preparation and proactive planning. From fine-tuning marketing strategies to maximizing gross profit margins, and managing cash flow challenges, Steve offers a comprehensive breakdown to help entrepreneurs stay on track during challenging times like the spring season.  

Steve also addresses the vital role of team building, explaining hiring challenges, onboarding processes, and leveraging tools like CliftonStrengths to foster better communication and alignment within teams. Whether you're facing hiring struggles, cash flow pinches, or simply looking for ways to optimize your business systems, this episode is packed with practical insights. Tune in to learn how to identify the cracks in your business, prevent them from growing into crevices, and build a more resilient foundation for success.

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The Green Profit Academy Pros Podcast digs into the challenges in growing a Lawn Care and Landscape business while maximizing your profit. Christeen Era, and Steve Bousquet. are green industry experts in profit, growth, and leadership.

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