#44 The Real Reason You Can't Lose Weight and Keep it Off (It’s Not Willpower)

Are you stuck in the endless cycle of quick fixes, hoping this one will finally work? Spoiler: It won’t. In this episode, Max Lowery and coach Mollie expose the harsh truth about fad diets like keto, juice fasting, and slimming clubs—and how they’re silently sabotaging your body, mind, and happiness.

Discover why quick fixes ruin your metabolism, wreck your relationship with food, and trap you in a lifelong struggle with weight and self-esteem. Max and Mollie also share the only way to break free, shift your identity, and create sustainable change—no deprivation required.

If you’re tired of the lies and ready to take back control of your life, this episode is for you.

🎙 Listen now and start your journey to real, lasting transformation.

Watch my The Cravings & Fat-Burning Masterclass:  https://www.neverdietagain.uk/register-podcast

Follow me on Instagram: https://www.instagram.com/max.lowery/

Book a Food Freedom Breakthrough Call: https://www.neverdietagainmethod.uk/call-ig

Transcript

Speaker 1 (00:00.066)

In today's episode we're diving into one of the biggest lies of the fitness and fat loss industry. It's the quick fix. If you ever cut out carbs, drastically reduced your calories, juice fasted, you know exactly what I'm talking about. But here's the truth. These quick fixes aren't just failing you and leading to short term weight loss success. They're damaging you and ruining your life. They mess with your body, your confidence, your self esteem, your family, your social life and your job. You don't need another diet, you need a solution.

that lasts. So if you feel like you've tried every diet out there but you're still struggling with your weight, make sure you listen to this episode.

Speaker 1 (00:41.506)

How do you create a life that allows you to lose weight, eat the foods that you love, and sustain the results? Over the last 10 years, I've helped thousands of people do exactly that. I'm Max Lowery. I'm an author, personal trainer, and weight loss coach. In this podcast, I'm going to share my top tips and tricks from within my one-on-one coaching program. It's my goal to give you the tools and understanding so that you never diet again.

Hello, welcome to another episode of the Never Diet Again podcast. I'm Max Lowry, weight loss coach, author and behavioural change expert. And in the last 10 years, I've helped thousands of people not just lose weight, but keep it off for their entire lives. I'm joined by one of our coaches on the Lift 360 program, Molly. Molly, who are you?

Hi, I'm Molly. It's great to be here. I'm actually in quite a unique position where I was a previous client of the Live program. So I really understand the unique challenges that all of our women on the program are going through. As Max mentioned, but for me specifically, I specialize mainly in women's health and I work alongside Max and Shane to guide our clients on the physical and psychological barriers and help them really achieve that lasting foundation and change.

Excellent, glad to have you here. So today we're going to talk about quick fixes. And I realized that many of you listening to this and many women out there who are trying to lose weight are actively looking for quick fixes. And I want to use this episode to talk about the damage that quick fixes actually do to your body, your happiness, your life, your relationship with food, your social life, your identity, your self belief, your self esteem, everything because

It can sometimes seem like there's no other option, but there are other options and it can seem familiar to go down this route of quick fixes because that's all you ever know and you maybe don't want to commit to anything that is going any deeper than just surface level problems. But we're going to use this episode to hopefully show you why it's doing more harm than good. So let's firstly talk about some typical quick fixes that people do. So obviously we've got the popular diets like Fast 800, Keto is a big one.

Speaker 1 (02:53.962)

you know, cut out carbohydrates and yeah, people get quick weight loss results. Juice fasting, lighter life, slimming world, I would even, and the slimming clubs, I would argue are quick fixes as well because again, they're just addressing the surface level issues. They're not going any deeper and understanding what's the root cause of the problem. And obviously they are attractive because you don't have to do it for very long and you get a quick result. So you get that kind of quick

dopamine hit from the number on the scale moving, you lose weight and then you return back to your usual behavior. And the weight might stay off for weeks or months, but it will always come back on. And this is when you end up in this kind of dieting cycle, which we talk about a lot on this podcast. Molev, have you done any of these quick fixes?

I was just about to say that. Well, first I came across a diet last week called the commando diet. I don't know if you've heard of this one, but it's, the first day is nine eggs. So all you consume is nine eggs in the first day. And then it goes onto a grapefruit and an egg and then essentially kind of protein and a bit of veg. So I was quite shocked when I saw that, but yeah, I mean, there's so many of them out there. I think.

A quick fix I've definitely been through is before holiday, you always just think, I want to lose a little bit of weight and just have this extreme diet mindset before holiday. That's usually when I tend to turn to them, but always put the weight back on on holiday or when I'm back.

Yeah, it's holidays, it's January, it's weddings, it's work events. You you ignore the problem most of the time and then something gives you motivation in that moment to lose the weight. So you turn towards something quick and easy. I personally haven't done any quick fixes. kind of got into, I was working in finance and then towards the end of like three or four years in finance and not doing any exercise, I was beginning to put on a bit of weight.

Speaker 1 (04:58.646)

And then at that kind of very moment I did quit and went traveling around South America, which is where I discovered intermittent fasting, which for some people can be a quick fix if it's incorrectly, but if done correctly, I've now done it for 12, 13 years. It can become a sustainable way of life. Yeah. All our clients come to us from a place of they've done every quick fix out there. They've done, they've lost weight, put it back on, lost weight, put it back on, lost weight, put it back on.

and they realize that something different needs to be done. But the issue is they don't know what. They don't know what else to do. And fortunately, some of them come across my social media and then they start to realize, maybe there is a different way to do this. But let's talk about why quick fixes don't last. So they only address the surface level issues. So obviously, if you want to lose weight, you need to create a calorie deficit, which we talked quite a lot about on last week's podcast episode.

And obviously the only two ways that you can create a calorie deficit is to manipulate the food that you're eating. So eating a bit less and to move a bit more. And when you manipulate those two things, can get, I mean, you will get weight loss results if you create a calorie deficit. And that's essentially how all these diets work. So whether it's intermittent fasting, you know, you're making it harder to eat calories and consume calories. You're restricting the time in which you can eat calories. So obviously it's making it less, eating less easier.

Your keto, you're cutting out an entire food group, carbohydrates, which makes it easier to eat in a calorie deficit. Fast 800, obviously you're only eating 800 calories, so you're gonna be in a big deficit. Juice fasting, whatever it is, all these quick fixes create a calorie deficit in some way, shape or form. But what they don't do is address the underlying reasons on why you are overeating in the first place, on why you lack motivation, on why you lack self-belief, why you...

aren't prioritizing yourself, why you turn to food in times of stress and negative emotion. And those are the real reasons why you are overweight. And if you don't address those things, then the weight is always going to come back on. When you have the motivation to lose the weight for the holiday, you'll do it, you'll lose the weight, but then you get back from holiday, you revert back to your resisting behavior, which could be emotional eating and lack of prioritization and all this kind of stuff. And then obviously the weight comes back on.

Speaker 2 (07:19.84)

of the day and just think, I've done it now, so let's just go crazy.

Yeah, where you just go all in on the holiday. Yeah. Yeah, for sure. Yeah. It's very, it's a very emotionally draining cycle to be in. And I think what it leads to, it can really impact your relationship with food. Because if you do a diet like keto, I don't know if you've ever done keto Molly, I have. And I got into keto probably right at the beginning of when I became a personal trainer. I think I got into keto first before getting to intermittent fasting actually. So I'm a lot, that's a lie actually. I have done something, a quick fix thing.

But it wasn't necessarily for weight loss. I kind of got bought into like the whole, you know, you don't need carbohydrates and all this rubbish. And for a period of time, I remember I haven't really done any yo-yo diets. All I had a pretty good relationship with food. I hadn't really struggled with my weight. And after like six months to a year of keto, I really started to demonize carbohydrates. I started to feel guilty eating them. And not only that, I made everyone else around me feel guilty for eating them. my now wife at the time had a pretty hard time. My dad was on

also into it as well. But yeah, anyone was eating carbohydrates around me, I would really feel demonized and I would feel guilty myself. And I actually took quite a long time to get out of that. And remember, I'm someone who hasn't struggled with their weight or doesn't have a complicated relationship with food and it still impacted me. So if you have already had a lifetime of dieting and struggle to lose weight, doing something like keto or any of these restrictive diets is going to further add fuel to the fire.

and really demonize certain foods and keep you stuck in this constant cycle of being good and then being bad. And when you're feeling bad, you're feeling guilty and hating yourself. Did you ever try Keto at all?

Speaker 2 (09:01.672)

I know, I've always had quite a good relationship with food. I've been quite fortunate with that. And I think just hearing what you're saying about actually losing weight, you know, it's being in a calorie deficit, but that can also be through movement. And I think even some of these quick fixes really hone into the food element and creates this perception that the only way that you can lose weight is restricting your food. And obviously, you know, something that we

really focus on within the project is the movement, which opens up opportunities for people to walk with friends and get outdoors. And I think even with these quick fixes, it really seems to be about the food they're consuming, not even the other element of the calorie deficit, which is also how much you're moving.

Yeah, for sure. think, you know, ideally, like I said earlier, you can manipulate one or the other, but actually the ideal situation is you do both at the same time. You eat a bit less and you move a bit more. But I think again, actually, if people are focusing on the exercise, they're doing way too much. They're going like, I'm to do seven hit sessions a week, especially in January, you'll get all the gyms being like seven workouts, you know, or workout every day for 30 days. And, know, all this kind of stuff, which just becomes completely unsustainable and unenjoyable. So

You know, these quick fixes really impact your relationship with food. They are unenjoyable and they are unsustainable. So even if you did have the motivation to carry on and you're really, you know, let's say hypothetically, your motivation levels didn't decrease at all, ever. They were just always there and you're always motivated to lose this way. Even with high levels of motivation, you're not going to be able to keep up this level of restriction and deprivation. It's just, it's just unsustainable and unenjoyable. It's not possible. And it leads to

being stuck in the diet cycle, which I'll explain very quickly. So the diet cycle starts with, you know, you're unhappy with your situation. You want to lose some weight. So you Google or research or scroll on Instagram, different ways to lose weight. And let's say you're like, okay, keto, I'm going to try keto. So cut out carbohydrates, which goes well for, you know, maybe a week or two, but after a week or two, you start to feel restricted and deprived. And maybe you are able to push through those feelings of restriction and deprivation for a period of time. Eventually you're going to give in.

Speaker 1 (11:18.038)

Not only are going to give in, you're going to binge and overeat on the foods that you've been restricting yourself from. You're going to not be able to regulate yourself at all. And guess what? That's going to lead to feelings of guilt, shame, stress, anxiety. I failed again. And that feeds a belief that you are someone that fundamentally can't succeed at weight loss. Then you'll stop the weight, you know, you'll, you'll end up overweight again. You'll forget about it for a period of time. And then January comes up, the wedding comes up, the holiday comes up, and then you're looking for the next diet.

And that can go on for people's entire lives, women's entire lives. You know, we've had clients who are in their sixties and they've been in this cycle since they were teenagers. So like, you know, 40, 50 years, the longer it goes on, the worse it gets. I think one of the biggest issues with this is that the more that you, the more you fail at weight loss, the more you develop an identity of failure. You just become someone that cannot succeed at weight loss.

And once you start to believe that about yourself, and this is on quite a fundamental, subconscious, deep core belief level. Once you believe that about yourself, then it's almost impossible to actually lose the weight and keep it off. We've talked about identity a lot on this podcast, but shifting your identity into someone that not can not only lose weight, but becoming someone that enjoys prioritizing themselves, enjoys eating healthy food, enjoys being active.

is a fundamental part of how we help our clients. You have to shift your identity and rid yourself of the old version.

Really quick one for me guys, I don't run ads on this podcast and I do aim to give you as many high value tips and tricks as I can for free. All I ask in return is that you help me spread the word. That way I can help as many people as I can to never die again. The way to do that is to rate, review and share this podcast. A review will only take 30 seconds but it would mean the world to me but more importantly it could help change the life of someone else.

Speaker 1 (13:19.192)

Was that something that you were surprised by when you joined the Live 360 program at the start, shifting the identity?

Yeah. And I think it was something more that I had never thought of. And I, you know, even from a female perspective, you know, there's so much online around not being able to lose weight because of hormones or menopause. And I personally struggle with PCOS. And I remember my identity very much becoming driven by PCOS and not being able to make any changes because it was told to me that it wasn't possible. And little did I realize that

reinforcement was impacting my behaviours. Believing, just belief, you know, what's the point in putting all of this effort to changing my habits and, you know, getting out and getting steps in if it's not possible. And that shift for me, just believing that it is possible, probably one of the biggest changes that helped me on the programme.

Yeah, for sure. So essentially it sounds like in some ways you became a victim of your PCOS. You're like, well, I've got PCOS so therefore it's not possible. Is that right? Yeah. And it's exactly the same with a, with a lot of the clients who have tried and failed so many times, you know, it's my genetics, it's my metabolism, it's the menopause, it's the hormones. And don't get me wrong. Those things do factor in. You do have to take those things into consideration, of course. But what we see is actually the things we're talking about in this conversation.

are actually more powerful. So what you think, what you believe about yourself and the world around you, your reactions, your emotions that impact your behavior and your relationship with food have a much bigger impact than your genetics, metabolism or your hormones. I think once you develop that identity of failure and someone that cannot lose weight, there can also be a very loud critical inner voice that creeps in as well, where every time that you fail, every time the weight comes back on, you are really

Speaker 1 (15:11.882)

mean and critical to yourself within, you know, inside your own head. And this is a big problem that we help our clients with is distancing themselves from that critical inner voice. Because that critical inner voice leads to a cycle of more stress, more shame, more guilt, more anxiety, which can end up with, you know, more alcohol consumption, more food consumption, emotional eating, stress eating. And it just becomes this negative feedback loop in this vicious cycle of failure. And this can really ruin your life.

We work with driven, successful, motivated women. know, they have great careers. Some, a lot of them have got great families, but they cannot succeed at weight loss. And the longer it goes on, initially it's just an isolated failure, but that failure, especially when you kind of combine it with the perimenopause and the menopause and the hormonal changes, that feeling of failure starts with just your weight, but it permeates into lots of different areas of their lives, their relationships, their social life and...

They are hiding in work situations. They're not asking for the promotions. They don't want to be seen. They want to be hidden. And it causes a lot of problems. So it's really important. I want to get across in this podcast that I know you want a quick fix. This is what you want, but there isn't any quick fix to this problem. Unfortunately, there's, it just doesn't exist. You can't wave a magic wand. can't just cut out a food group and hope for the best. You must address the root causes.

of the problem. I get it. Some of you may not be ready to do that. That's absolutely fine. That's what this podcast is for ultimately is to give you tips and advice from within our program and hopefully get you to realize that actually only way out of this is to get support and accountability from, but whilst you're looking for quick fixes, you're just going to be making the whole situation worse. And I think this time of year, you know, it's the 13th of November recording this, getting into December and January. And what most people are going to be doing is reaching

Getting close and closer towards December and they're be saying well, it's December now There's no possible control I can have over this over December So I'm just gonna chuck it in the fuck it which is what we say. There's no December's a write-off I can't possibly have any control over what I'm doing in in so I'm just gonna completely ignore it I'm gonna go all in I'm gonna enjoy myself and I'm gonna start and do something a quick fix in January So January comes you probably five ten pounds

Speaker 1 (17:32.75)

heavier than you were before and then you go through the quick fix and then obviously you lose maybe lose some weight for a period of time but after 30 days you realize it's unsustainable you give up the motivation disappears the weight comes back on and then basically you're waiting until next January to start again.

And if they said, you know, but why is now a great time to start?

Yeah, to be honest, I would say that this time of year is the best time to start because basically we're going to be helping all our clients to enjoy Christmas. know, listening to this right now, you're probably thinking there's no way I'm going to start like a diet now and try and lose weight in Christmas because I'm not going to enjoy Christmas. I'm here to tell you that all our clients will be going to all the social occasions that they want to go to. They'll be having the drink, eating the food. They'll probably be overindulging a bit in Christmas day and feeling a bit full and bit uncomfortable.

but they're still gonna lose weight at the end of the month, most of them, which probably sounds completely untrue. It sounds too good to be true, but it isn't. It is true. It is possible to lose the weight and enjoy yourself. And the only way that you're gonna learn to keep the weight off in the long term is if you learn how to do that. It's if you learn how to manage your weight and lose weight when things are difficult. And it's not only that, it's also, it's not just the social occasions and the food. It's also it's dark outside.

It's cold, especially in England. Sorry to say from the south of France where I am. so everything is harder. Everything is harder. So the better, if you're able to have support and accountability in November and December before January, you're setting yourself up for a massive win. You're starting January already made a load of progress already with the book hitting the ground running and being full of confidence that you can do this. And I would say that the club, we're still working with some of our clients.

Speaker 1 (19:16.318)

who joined kind of November, December last year, they have got incredible results. They have, and I've seen this like over my tenure period, people who do start now end up getting better results in the long term because they've started something in non-ideal conditions. So we've spoken about how quick fixes and repeated quick fixes can damage your self-belief, your identity, your relationship with food. But what about, what does it do to your body, your metabolism? You know, when you go through repeated attempts,

to lose weight when you're really creating a massive calorie deficit by only eating 800 calories or 1200 calories or cutting out carbohydrates. As a woman, unfortunately women are more sensitive to stress on the body, mainly because of reproduction. So the classic thing to happen if a woman is adding too much physical stress on her is to miss periods. So adding this extra stress on you can not only mess with your cycles, your hormones, but also your metabolism.

Because when you drastically reduce your calories, you do, and your body reacts in a way thinking, right, I'm not getting as much food as I need, so I'm gonna slow down processes within the body so that I can function on less food. So it decreases what's called known as your basal metabolic rate, which on the whole you have very little control over, but it leads to 70 % of your daily calorie burn.

So 70 % of the calories that you burn every day are from your basal metabolic rates. You want to do everything you possibly can to keep that as high as possible because it gives you so much more freedom to eat more food. So if you go through an attempt, like if you shock your body and cut out carbohydrates or only eat 800 calories or basically try and starve yourself, your body is going to react by decreasing the basal metabolic rate, which means it's slowing everything down and to continue to get weight loss, you're to have to eat less and less and less basically. So...

And not only does it decrease your basal metabolic rate, so you have to eat less to continue to get a weight loss result, it's also going to try and get you back to the weight that you were if you have lost any weight. It's going to increase your hunger hormones. So it's like a double whammy effect of metabolism decreasing and hunger hormones increasing, because it wants to bring you back to homeostasis. It wants to bring you back to where it was before. Because really, unfortunately, our bodies, well, fortunately and unfortunately, fortunately, our bodies have...

Speaker 1 (21:38.38)

evolved this capacity to store body fat in times of famine and starvation and harsh times. Like we wouldn't have got to this stage in human evolution if we didn't have that capacity. So really it doesn't, it sees any weight loss as a bad thing. Even if you're a hundred kilos overweight and you're about to die because you're going to have a heart attack, it still doesn't see losing any of that weight as a good thing because ultimately that body fat is stored energy and it's increasing your chance of survival. But obviously now we live in a completely different world.

Many of us who are fortunate to live in the Western world who aren't starving. But there's an abundance of food. The environment has completely changed. So anytime that you go through a period of extreme restriction, it's not thinking, it doesn't matter if this person's just trying to lose weight and there's plenty of food around. It's thinking, my God, there's no food around. I need to slow down processes so that I don't die. So you repeatedly do this and you can end up messing around with your metabolism. Does that mean that you've got a broken metabolism and it's never going to reset and you've messed yourself up for life?

No, it will gradually go back to normal when you start eating normally and start moving properly. But in the short term, it can cause a lot of problems. And it's the reason why when you do a diet, you end up heavier than you were at the start, because it takes a while for your metabolism to catch up. So this is known as like the rebound effect. You know, there's so many studies into this. There's meta analysis of studies where I think within five years, 80 % of people end up putting the weight back on and more after dieting. So

You're putting a lot of stress on the body, which is going to cause a lot of problems, especially for a woman. Men can probably withstand that a bit more, but it's still going to cause problems. You can end up losing your libido. know, the first thing to go is reproductive function, basically, because that is reproductive function isn't essential to survival. So that's the first thing that's going to go and then it will start to affect other things. Anything to add on that,

Do you think, and maybe you've seen it with some of our clients, when people move to a quick fix or have previously had a quick fix, how it impacts their social life or their family life? Because I'm just thinking at least phases where I've been slightly restrictive, that it's caused me not to go to social events. It's made me a little bit more nervous around engaging with my family and wanting that control on what's going to be consumed.

Speaker 2 (24:01.08)

Do you see anything in terms of people's restriction, not just what they're eating, but how they're interacting with people when they've previously had a quick fix?

Yeah, for sure. You do become anti-social. You're avoiding the social situations, you're avoiding going out for family meals, avoiding all sorts of things. And then maybe, I think what's even worse for moms especially is they cooking something on the side, completely separate to what the rest of the family are eating. And often, they end up having to spend way more time cooking because they're cooking two different things because they're on a diet. And not only is that incredibly anti-social to...

you know, and it's inefficient and it takes way more time than it needs to just to eat a meal. What kind of example is that setting for your children? know, oh, mommy, why aren't you eating? Why are you eating that diet food? And, you know, the reaction could be, well, you know, mommy's trying to lose weight. I can't eat that food. What does that mean for your children? And I'm not trying to make anyone feel guilty here or point fingers. I know you're all trying to do your best, but I think it's really important to understand how your actions can impact your entire family.

And I would say like 90 % of the clients that we work with can trace their own complicated relationship with food back to their own moms. So every generation of women for the last hundred years has had a ton of pressure from society to lose weight. And there's been different versions of diet culture. just even if they haven't... So some of our clients have had their moms put them on diets, to put their daughters on diets from a very young age, which obviously is incredibly detrimental. They mean well.

This is coming from a place of love, but it's leading to a lifetime of issues. Even if they don't actively put them on a diet or say anything about weight. And this is something I hear a lot on calls is, I'm really careful not to say anything in front of my children, which is great. Like I'm not discounting that, but anyone who's got children knows that actions speak louder than words. So if you are diet, you know, the clients we've had, they've had moms who've just, they're always on another diet. They're always

Speaker 1 (26:06.37)

feeling guilty about eating certain foods, being antisocial, not having anything to wear, it normalizes certain behavior. It normalizes diet culture. And the more that you normalize that, the more that kind of behavior is normal, the more likely your children are to adopt those kinds of behaviors, especially young girls, unfortunately because of the societal pressure. And, you on the flip side, I came from a family where my dad, he jumps out of planes, he's done 1500 skydives, he cycled, you he did all sorts of...

crazy active stuff still does at the age of 63. So that kind of behavior is normalized for me. And that's why ultimately I am who I am because I've grown up where that behavior is normal. So that's what I do. So it's really, it's really important to create an environment at home where you're leading by example and normalizing the behaviors that you want your children to follow. And you don't want to be that person who all your friends are expecting you to be on another diet.

It becomes like a self-fulfilling prophecy in some ways where you believe this about yourself but then all your friends also believe, you're on another diet, are you? And it just becomes a massive problem. it impacts your social life, it impacts your physiology, your metabolism, it impacts your mindset, your self-belief, your relationship with food, and it impacts your identity, who you believe about yourself. And once that happens, it's not impossible to get out of, but it is very hard. But fortunately that's exactly the...

That's what we specialize in.

Really overwhelming. You know, and I think that's something that clients come to us, especially at the beginning that they've spent years and years thinking about the next quick fix that they can do thinking about why the previous one didn't work, thinking about all of the things that they felt that they've done wrong. And I think this is the reason why we do it differently is because all of that constant cycle and failure and trying again, is just taking up so much time and energy in clients.

Speaker 2 (28:03.37)

minds and you know and they have these jobs and ambitions and families to think about so much of their mind is consumed with you know losing weight and it really you know prevents them moving forward in all different areas of their life.

For sure. 100%. So the question I usually ask on the conversations I have with potential clients is what percent and anyone listen to this, go through this exercise. What percentage of your day, sorry, what percentage of your thoughts and your emotional energy is being consumed by food, weight loss, not liking what you see in the mirror, feeling guilty. What percentage, so let's say you wake up in the morning and you start at zero, right? So you've got like lots of capacity for the day, emotional energy, all this kind of stuff. And then

Over the course of the day, your job takes some, your children take some, life takes some, your commute, whatever it is. What, how many points, what percentage points is being consumed by weight loss and guilt and shame and, and food and all this kind of stuff. And a lot of the clients we work with, when I asked them this question, they have to think about it and they realize it's like 40, 50%, sometimes more. So let's say it is 50%. So 50 of your daily thinking and energy. I'm not talking about like 50 % of your day in terms of time. I'm talking about like the energy that you have.

throughout the day is being consumed by certain things and weight loss. So let's say it is 50%. That means you've only got 50 % left for your family and your job and the things that actually matter. So let's say you've got 20 % for your job and you got like 30 % for your family. Are you happy only giving 30 % to your family? Are you happy only giving 20 % to your job? And the problem is, you know, listening to this, you probably don't even realize it's just become normalized. This is normal for you to obsess and stress over this. But I'm telling you, both of us are telling you right here, right now, it's not normal. It's ruining your life.

It's a waste of life, it's a waste of time. It's impacting not just you, it's impacting your entire family. And it doesn't have to be like this. It doesn't. It really doesn't. There is a way out of this, but it's going to take something completely different to what you've done before. It's not going to take a quick fix, which I know can be really daunting. It can be really scary to commit and to do something different and to have help and support from experts. But what's more scary is it staying in this situation now and let's...

Speaker 1 (30:14.69)

be real with what that means. If you stay the same, if nothing changes, you don't stay the same, right? It gets worse. Nothing ever stays the same. So if nothing changes, the situation gets worse. You continue to put weight on and the psychological toll, everything we've spoken about on this call, it gets worse. So if you're in your forties or fifties right now, you've maybe got another 30, 40 years of hating your life to a certain respect, obsessing about this.

And it just gets worse and worse and worse. And especially with the changes of the hormones. So what's more scary? Is it that the prospect of things getting worse and you hating your life? Or is it doing something different and getting the support and accountability that you deserve from experts who truly understand your situation and you as an individual? Which is more scary? I'll let you decide. So let's wrap up. Hopefully this has been useful. Hopefully this has been powerful. If you do want to start now,

and get our support. The best way to do that is to click the link below and book in for a quick chat with one of the team. This is just a 10 minute conversation. Okay. So this is just to get an idea of why you're struggling and if we can help. That's the only thing that's going to happen on this call, right? We're not going to be selling you anything. We're not going to be doing anything or offering you anything on the coaching program. It's just to see if we can help. It's really relaxed conversation, but we are nice people. We've been doing this for a very long time. So that's

the quickest way that you can kind of get started. Or you can click below and have access to a master class, which goes into a lot of detail about exactly how we help our clients. And it summarizes our three steps. All right. So those are the probably the best two ways that you can get in touch and start this process. If you've enjoyed this podcast, please hit like or review or swallow. If you want to subscribe, this is on Spotify, then hit subscribe. That's the best way to

help us grow the podcast. Even better, if you feel like you've got a friend that needs to hear this, if you've got a family member that needs to hear this message and share it with them. Because whenever you share the algorithms, you know, the magic stuff that algorithms is going to think, okay, this podcast is obviously adding value because people are sharing it. So it's going to be really helpful way of growing the podcast and letting the algorithms know that we are creating good content. All right. So yeah, thanks very much, Molly, for joining. We'll be here same time next week. Thanks for listening, everyone.

Speaker 1 (32:36.896)

and see you then.

Thanks everyone.