Focus Your Ads
Welcome to the podcast dedicated to helping you grow your service business with Google Search Ads. Each week, we bring you actionable tips, insights, and updates to elevate your business through highly targeted search advertising. Whether you’re a freelancer, business owner, or anyone looking to get results with Google Ads, we break down strategies specifically for service businesses to maximize leads and conversions. Don’t get lost in the online ad jungle—hit subscribe, tune in, and let’s drive your business forward together.
Podcasting since 2023 • 34 episodes
Focus Your Ads
Latest Episodes
#34 - Top Google Ads Metrics to Watch
These are some of the top Google Ads metrics to watch in your account. If you want to work with us, visit https://focusyourads.ca
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33:36
#33 - The 3 Pillars of Profitable Google Ads
Learn about the 3 pillars of Google Ads that really hold the whole system up. Great episode for anyone getting started in Google Ads. If you want to work with us, reach out at https://focusyoura...
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Episode 33
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16:14
#32 - How Much Should You Spend on Google Ads? (For Business Owners)
Not sure how much to budget for Google Ads? In this episode, Dan breaks down the math step-by-step so you can figure out exactly what to spend, how to calculate your cost per lead, and when to scale up or pull back.Learn how to set realisti...
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Episode 32
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23:41
#31 - Diving into the Alpha/Beta Shopping Ads (Ecommerce)
In this episode we dive into the alpha beta setup for a shopping campaign. This is a bit more technical, but it is the best way to control search terms for any shopping campaign. Essentially you can show up for exactly what you want to show for...
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Episode 31
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19:30