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Focus Your Ads
Welcome to the podcast dedicated to helping you grow your service business with Google Search Ads. Each week, we bring you actionable tips, insights, and updates to elevate your business through highly targeted search advertising. Whether you’re a freelancer, business owner, or anyone looking to get results with Google Ads, we break down strategies specifically for service businesses to maximize leads and conversions. Don’t get lost in the online ad jungle—hit subscribe, tune in, and let’s drive your business forward together.
Focus Your Ads
You're Training Google Ads on the Wrong Calls
Use Left/Right to seek, Home/End to jump to start or end. Hold shift to jump forward or backward.
CallRail - 3rd Party Call Tracking (Affiliate link)
https://partners.callrail.com/uwxvcsk5bgfk
Are your Google Ads generating real customers, or just spam, price shoppers, and wrong numbers?
If your dashboard looks great but your actual business doesn't reflect it, your call tracking is probably feeding Google the wrong signals. In this video, I break down the 4 types of Google Ads call tracking, what each one actually measures, and the exact layered system I use for service businesses to stop optimizing for junk calls and start training the algorithm on real revenue.
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