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Who Do You Think You Are?
Who Do You Think You Are? empowers busy marketing and PR professionals to significantly improve their PR results. In each 30-minute episode, a top data storage journalist, blogger, analyst, or CMO from around the world, talks to host Federica Monsone, and shares their take on how vendors can best maximize their communications strategies. Who Do You Think You Are? is your go-to monthly podcast if you are responsible for brand development, marketing, PR, or analyst relations. Hosted by the ‘data storage PR queen’ Federica Monsone, A3 Communications’ founder and CEO, Who Do You Think You Are? will become your source of hints, tips, and ideas to take your organization’s communications to the next level.
Who Do You Think You Are?
Latest Episodes
Desire Athow, Who Do You Think You Are?
In this episode of Who Do You Think You Are? Désiré Athow of TechRadar Pro talks to host Federica Monsone about what catches an editor’s attention and how vendors and PR professionals can cut through the noise to secure meaningful media coverag...
Arjan Timmerman and Max Mortillaro, Who Do You Think You Are?
In this episode of Who Do You Think You Are?, Max Mortillaro and Arjan Timmerman of the Osmium Data Group talk to host Federica Monsone about the evolution of the data storage industry and how organisations must rethink data management, soverei...
Frank Everaardt, Who Do You Think You Are?
In this episode of Who Do You Think You Are?, Dutch editor Frank Everaardt of Technology Insider talks to host Federica Monsone about the realities of tech journalism and how vendors can effectively engage with media in a crowded, fast-moving l...
Antony Savvas, Who Do You Think You Are?
In this episode of Who Do You Think You Are?, UK-based freelancer Antony Savvas talks to host Federica Monsone about the evolution of the tech industry and how journalists stay on top of constant change. Listen here to learn how major technolog...
Mike Moore, Who Do You Think You Are?
In this episode of Who Do You Think You Are? Mike Moore of TechRadar Pro talks to host Federica Monsone about his journey from PR into tech journalism, what today’s B2B tech buyers really care about, and how publications like TechRadar Pro help...
