Who Do You Think You Are?
Who Do You Think You Are? empowers busy marketing and PR professionals to significantly improve their PR results. In each 30-minute episode, a top data storage journalist, blogger, analyst, or CMO from around the world, talks to host Federica Monsone, and shares their take on how vendors can best maximize their communications strategies. Who Do You Think You Are? is your go-to monthly podcast if you are responsible for brand development, marketing, PR, or analyst relations. Hosted by the ‘data storage PR queen’ Federica Monsone, A3 Communications’ founder and CEO, Who Do You Think You Are? will become your source of hints, tips, and ideas to take your organization’s communications to the next level.
Who Do You Think You Are?
Michael Dempsey, Who Do You Think You Are?
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In this episode of Who Do You Think You Are?, Michael Dempsey, freelancer for the Financial Times, the BBC, and many other highly respected UK media outlets, talks to host Federica Monsone about his journalism journey, the art of pitching to national media, and whether ChatGPT is a threat to the industry. Listen here to learn how to craft pitches that resonate with the media.