Pregnancy & Postnatal Entrepreneurs Collective Podcast
The Pregnancy & Postnatal Entrepreneurs Collective Podcast, in conjunction with Your Birth Biz, is a podcast for birth and postpartum professionals who want to grow sustainable, ethical businesses without burning out or losing themselves along the way.
Hosted by Niamh Cassidy, childbirth educator, IBCLC lactation consultant, and business coach to birth workers, this podcast sits at the intersection of business, birth work, values, and real life.
Niamh started her own perinatal business as a side hustle while working full-time in social care, and knows first-hand how challenging it can be to fill classes, attract clients, and stay confident when everyone else seems to be “doing better”. She’s been through the comparison spiral, the over-consumption of business advice, and the frustration of learning from business spaces that don’t understand the ethics, boundaries, and responsibilities of perinatal work.
Through years of learning, testing, adapting (and unlearning), Niamh has built a fully booked lactation practice and successful education and coaching business — without resorting to fear-based marketing, unethical tactics, or stepping away from client work she loves.
This podcast is a mix of:
- Solo episodes on business, mindset, visibility, boundaries, and sustainability
- Guest conversations with birth workers and women in business
- Panel discussions exploring nuanced topics at the crossover of business and birth work
Expect honest conversations, thoughtful critique of “one-size-fits-all” business advice, and practical insights you can actually apply to your own practice.
If you’re a doula, lactation consultant, antenatal educator, or perinatal professional who wants to grow a business that feels aligned, ethical, and genuinely supportive — you’re in the right place.
Pregnancy & Postnatal Entrepreneurs Collective Podcast
Latest Episodes
Dealing With The Isloation Of Self-Employment As A Birth Worker
Self-employment isn't natural.That's the thread running through this week's episode — and once you see it, you can't unsee it.In this honest, story-led conversation, Niamh shares the part of her own story she doesn't usually tell ...
Why Marketing as a Birthworker Is Different
Marketing for doulas, lactation consultants and antenatal educators needs to different. Most marketing advice was written for people selling software, shoes, or supplements, not for the care that you provide. And if ...
Ep 87: From PhD Chemist to Birth Alchemist: Tina-Marie Bruton on Finding Her Power
From PhD chemist to birth alchemist - Tina-Marie Bruton on burnout, late autism identification, identity and finding her power in being herself.What happens when everything you built your identity around stops fitting?
Two Business Owners Get Honest: What Actually Makes a Business Work — with Louise O'Brien
What Actually Makes a Business Work — with Louise O'Brien Two business owners get honest about mentorship, investment, structure and building a business that actually works What does it actually ta...
The Ripple Effect: Why Your Birthwork Business Could Change the World
This episode is a little different.Niamh gets personal.. sharing stories not just from her early career in youth justice and youth homelessness in Dublin, but her own pregnancy journey and the loss of her friends because of it. ...