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Pregnancy & Postnatal Entrepreneurs Collective Podcast
Welcome to the Pregnancy & Postnatal Entrepreneur's Collective podcast, hosted by Niamh Cassidy, the founder of the Collective.
Niamh is a childbirth educator and lactation consultant. She initially started her childbirth education business as a side hustle alongside working full time in social care.
Starting her own business wasn't easy for Niamh, as she found it hard to fill her classes and get lactation clients, even when she quit her fulltime job. She worried about 'the competition' and wanted to learn how to stand out. This led her to consume all the 'business' content she could find, from podcasts to mentorship programs and trainings. While she learned a lot, she found that many 'experts' didn't understand the importance of ethics in perinatal work. So, Niamh has been consuming, learning, testing, and adapting to see what works and feels good for her practice. She has been able to grow a successful practice, outperforming many of her peers who have been in practice longer.
Now, Niamh wants to share what she's learned with you through this podcast. She no longer worries about 'the competition' and sees all ethical business owners in perinatal work as her peers. She believes that together, we can all be successful. Join Niamh on this journey as she shares her insights and tips on how to grow your own successful perinatal practice with integrity and authenticity.
Pregnancy & Postnatal Entrepreneurs Collective Podcast
Training in the Competition
People often ask why I train other birth and postpartum workers to do well in business, well that's the topic of todays conversation with Fiona Rea, IBCLC - training in the competition!
Fiona Rea is a mum to 4 beautiful breastfed almost all adult children with experience of birthing 3 at home and 1 in hospital. Since 2011 she is an International Board Certified Lactation Consultant (IBCLC) and has been very much enjoying working in her own private practice for almost 13 years. Along with her IBCLC role Fiona has been a breastfeeding counsellor with Cuidiú for 21 years and she also works as Cuidiú tutor and childbirth educator. She has a love of learning and in 2021 she completed with honours her Masters in Advanced Facilitation for Health and Well-Being and in August 23 qualified as a Celebrant with Entheos Ireland. She runs online pre and postnatal workshops for birth and breastfeeding but more recently has been running workshops for the newly minted IBCLCS to give them guidance on setting up in their own private practice. This is something she is really enjoying as it’s a good refresher for her and also a nice way of networking with her colleagues.
The Birth Worker’s Easy Content Plan — is a free resource I created for birth workers like you who want to grow their business without the faff of wondering what to post, getting stuck staring at a blank screen, or spending hours on content that leads nowhere. Get it here