Pregnancy & Postnatal Entrepreneurs Collective Podcast
Welcome to the Pregnancy & Postnatal Entrepreneur's Collective podcast, hosted by Niamh Cassidy, the founder of the Collective.
Niamh is a childbirth educator and lactation consultant. She initially started her childbirth education business as a side hustle alongside working full time in social care.
Starting her own business wasn't easy for Niamh, as she found it hard to fill her classes and get lactation clients, even when she quit her fulltime job. She worried about 'the competition' and wanted to learn how to stand out. This led her to consume all the 'business' content she could find, from podcasts to mentorship programs and trainings. While she learned a lot, she found that many 'experts' didn't understand the importance of ethics in perinatal work. So, Niamh has been consuming, learning, testing, and adapting to see what works and feels good for her practice. She has been able to grow a successful practice, outperforming many of her peers who have been in practice longer.
Now, Niamh wants to share what she's learned with you through this podcast. She no longer worries about 'the competition' and sees all ethical business owners in perinatal work as her peers. She believes that together, we can all be successful. Join Niamh on this journey as she shares her insights and tips on how to grow your own successful perinatal practice with integrity and authenticity.
Pregnancy & Postnatal Entrepreneurs Collective Podcast
Why You Need to Start Blogging
In this episode of The Pregnancy & Postnatal Entrepreneurs Collective podcast, host Niamh Cassidy delves into the world of blogging, uncovering its remarkable potential for birth workers looking to expand their businesses. Niamh explores the undeniable power of blogging in today's digital landscape. Despite the prevalence of social media, she highlights compelling statistics revealing that websites with blogs receive a significant 55% more traffic. Drawing from personal experience, Niamh emphasizes the enduring impact of well-crafted blog content, which continues to attract daily visitors even years after its publication. So if you're ready to fin out why you should be blogging, listen in now!
The Birth Biz Breakthrough Event
10 Steps to Get More Clients
The Birth Worker’s Easy Content Plan — is a free resource I created for birth workers like you who want to grow their business without the faff of wondering what to post, getting stuck staring at a blank screen, or spending hours on content that leads nowhere. Get it here