.png)
Pregnancy & Postnatal Entrepreneurs Collective Podcast
Welcome to the Pregnancy & Postnatal Entrepreneur's Collective podcast, hosted by Niamh Cassidy, the founder of the Collective.
Niamh is a childbirth educator and lactation consultant. She initially started her childbirth education business as a side hustle alongside working full time in social care.
Starting her own business wasn't easy for Niamh, as she found it hard to fill her classes and get lactation clients, even when she quit her fulltime job. She worried about 'the competition' and wanted to learn how to stand out. This led her to consume all the 'business' content she could find, from podcasts to mentorship programs and trainings. While she learned a lot, she found that many 'experts' didn't understand the importance of ethics in perinatal work. So, Niamh has been consuming, learning, testing, and adapting to see what works and feels good for her practice. She has been able to grow a successful practice, outperforming many of her peers who have been in practice longer.
Now, Niamh wants to share what she's learned with you through this podcast. She no longer worries about 'the competition' and sees all ethical business owners in perinatal work as her peers. She believes that together, we can all be successful. Join Niamh on this journey as she shares her insights and tips on how to grow your own successful perinatal practice with integrity and authenticity.
Pregnancy & Postnatal Entrepreneurs Collective Podcast
Ep. 36: If I started From Scratch, this is what I'd do....
Welcome back to the Pregnancy & Postnatal Entrepreneurs Collective podcast! After a summer break, your host Niamh Cassidy is back and ready to dive into some seriously game-changing advice for birthworkers.
Episode Highlights:
Today, Niamh reflects on what she would do differently if she were starting her birthwork business from scratch. Whether you're just launching or need a fresh perspective, these insights are a must-hear.
She’ll be covering three pivotal things that could make all the difference for your business—and spoiler alert—they're things most birthworkers overlook!
Why You Need to Listen:
- Struggling to balance passion with running a business? Niamh has some practical tips that will change how you approach your work.
- Unsure who your real ideal client is? You’ll learn how to attract the people you actually want to work with.
- Afraid of showing up on social media? Niamh shares her own experience and how to break through that fear.
Mentioned in this Episode:
- The Nest Programme – A supportive group mundset & business coaching programme for birthworkers looking to grow their business.
- 1:1 Coaching with Niamh – Tailored business guidance for birth and postpartum professionals.
Connect with Niamh:
This episode is full of insights that could transform your approach to your business, so make sure to tune in and take notes! Don’t forget to share and tag Niamh on social media to continue the conversation. You won’t want to miss this one!
The Birth Worker’s Easy Content Plan — is a free resource I created for birth workers like you who want to grow their business without the faff of wondering what to post, getting stuck staring at a blank screen, or spending hours on content that leads nowhere. Get it here