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Pregnancy & Postnatal Entrepreneurs Collective Podcast
Welcome to the Pregnancy & Postnatal Entrepreneur's Collective podcast, hosted by Niamh Cassidy, the founder of the Collective.
Niamh is a childbirth educator and lactation consultant. She initially started her childbirth education business as a side hustle alongside working full time in social care.
Starting her own business wasn't easy for Niamh, as she found it hard to fill her classes and get lactation clients, even when she quit her fulltime job. She worried about 'the competition' and wanted to learn how to stand out. This led her to consume all the 'business' content she could find, from podcasts to mentorship programs and trainings. While she learned a lot, she found that many 'experts' didn't understand the importance of ethics in perinatal work. So, Niamh has been consuming, learning, testing, and adapting to see what works and feels good for her practice. She has been able to grow a successful practice, outperforming many of her peers who have been in practice longer.
Now, Niamh wants to share what she's learned with you through this podcast. She no longer worries about 'the competition' and sees all ethical business owners in perinatal work as her peers. She believes that together, we can all be successful. Join Niamh on this journey as she shares her insights and tips on how to grow your own successful perinatal practice with integrity and authenticity.
Pregnancy & Postnatal Entrepreneurs Collective Podcast
EP. 43: Is It All In Your Head? Mastering your Mindset
Welcome to the Pregnancy and Postnatal Entrepreneurs Collective Podcast, hosted by Niamh Cassidy. In this episode, we dive into one of the most transformative lessons from The NEST Programme: Mastering Your Mindset.
What We Cover in This Episode:
- Why mindset matters: Tackling mindset blocks is the foundation for business growth. Without this work, strategies like pricing or marketing often hit a wall.
- Temporary Thought Patterns (TTPs): Learn how to identify and challenge fleeting, negative thoughts that can derail your confidence, such as imposter syndrome and self-doubt.
- Real-life breakthroughs: Hear inspiring stories from NEST participants who overcame mindset blocks related to pricing, self-worth, and transitioning from volunteer to professional roles.
- Practical mindset exercises: Join Niamh in uncovering your core positive beliefs and challenging limiting beliefs that might be holding you back.
Key Takeaways:
- Mindset work starts here: Identifying and addressing temporary thought patterns is essential to building sustainable, thriving businesses.
- Positive reframing: Learn how to reframe limiting beliefs like "I can't charge for this" or "I don't have time" into empowering statements that support growth.
- The power of visualisation: Niamh guides listeners through a short, impactful visualisation to imagine their future success and reflect on what steps they need to take.
Episode Highlights:
- Stories from participants who overcame pricing guilt and self-doubt to feel confident in charging for their services.
- Niamh shares her personal journey of balancing volunteer work with paid business efforts and the mindset shifts that helped her succeed.
- Exercises you can do now to identify both positive core beliefs and limiting beliefs—and how to flip the latter into supportive thoughts.
Links and Resources:
- Follow Amy Crumpton (@your.mamaera) for updates on her new baby journey.
- Join The NEST Programme waitlist to dive deeper into mindset work and business strategies tailored for birthworkers. Learn More Here.
Get Involved:
We love hearing from our listeners! Share your mindset breakthroughs or struggles by tagging Niamh on Instagram @preg_and_postnatal_collective.
If you found this episode helpful, please subscribe, leave a review, and share it with your birthwork community.
Let’s build thriving, heart-led businesses together!
The Birth Worker’s Easy Content Plan — is a free resource I created for birth workers like you who want to grow their business without the faff of wondering what to post, getting stuck staring at a blank screen, or spending hours on content that leads nowhere. Get it here