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Pregnancy & Postnatal Entrepreneurs Collective Podcast
Welcome to the Pregnancy & Postnatal Entrepreneur's Collective podcast, hosted by Niamh Cassidy, the founder of the Collective.
Niamh is a childbirth educator and lactation consultant. She initially started her childbirth education business as a side hustle alongside working full time in social care.
Starting her own business wasn't easy for Niamh, as she found it hard to fill her classes and get lactation clients, even when she quit her fulltime job. She worried about 'the competition' and wanted to learn how to stand out. This led her to consume all the 'business' content she could find, from podcasts to mentorship programs and trainings. While she learned a lot, she found that many 'experts' didn't understand the importance of ethics in perinatal work. So, Niamh has been consuming, learning, testing, and adapting to see what works and feels good for her practice. She has been able to grow a successful practice, outperforming many of her peers who have been in practice longer.
Now, Niamh wants to share what she's learned with you through this podcast. She no longer worries about 'the competition' and sees all ethical business owners in perinatal work as her peers. She believes that together, we can all be successful. Join Niamh on this journey as she shares her insights and tips on how to grow your own successful perinatal practice with integrity and authenticity.
Pregnancy & Postnatal Entrepreneurs Collective Podcast
EP. 45: How to Doula Yourself
In this episode of The Pregnancy & Postnatal Entrepreneurs Collective Podcast, Niamh Cassidy chats with Globebaby Doula Lorraine Lozano, a full-spectrum doula, about the often-overlooked importance of self-care and reflection for birth workers. Lorraine opens up about her journey into the world of doula work, the challenges she has faced—including burnout—and how prioritising her own well-being transformed her practice.
Together, Niamh and Lorraine explore practical strategies for self-care, the value of emotional support, and why collaboration over competition is the key to building a thriving and harmonious birth community. From running as a form of self-care to travelling to gain fresh perspectives, Lorraine shares actionable tips for maintaining mental health and emotional balance in this demanding but rewarding field.
What You'll Learn in This Episode:
- Why self-reflection is vital for both personal and professional growth.
- Essential self-care practices to prevent burnout and improve well-being.
- The power of building a supportive network of peers in the birthwork community.
- How collaboration enhances the community and eliminates the fear of competition.
- Lorraine’s favourite self-care tools, including running and travelling.
- The importance of setting boundaries in client relationships to maintain emotional health.
- How prioritising self-care ultimately benefits your clients and your practice.
Whether you're a seasoned birth worker or just starting out, this episode will inspire you to prioritise your own care as much as you care for others.
Resources and Mentions:
- Connect with Lorraine Lozano
- For more support and resources, join the Entrepreneurs Collective Facebook Group
- Follow Niamh on Instagram for more birthworker tips
Subscribe & Review:
Enjoyed this episode? Don’t forget to subscribe, leave a review, and share it with fellow birth workers. Your support helps us continue to bring you valuable content to grow your business and enhance your well-being.
The Birth Biz Breakthrough Live Experience is back after 2 years!
This FREE 2-day mindset + strategy training is designed for birth and postpartum workers — doulas, IBCLCs, antenatal teachers, hypnobirthing instructors and more — who are ready to move from:
❌ Overwhelmed + stuck
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Across two transformational days, you’ll discover:
- The mindset shifts you need to grow a sustainable business
- How to reframe your money stories so charging feels ethical + aligned
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- My proven NEST framework for business growth
- How to create your own Birth Biz Success Plan so you know exactly what to do next
📅 7th & 8th October 2025
📍 Free & online — join from anywhere
🎁 Bonus: Show up and do the work and you’ll be in with a chance to win a full scholarship place in The NEST Programme, my 6-month business accelerator for birthworkers.
👉 Save your free seat here: https://yourbirthbiz.com/breakthrough-event