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Pregnancy & Postnatal Entrepreneurs Collective Podcast
The Pregnancy & Postnatal Entrepreneurs Collective Podcast, in conjunction with Your Birth Biz, is a podcast for birth and postpartum professionals who want to grow sustainable, ethical businesses without burning out or losing themselves along the way.
Hosted by Niamh Cassidy, childbirth educator, IBCLC lactation consultant, and business coach to birth workers, this podcast sits at the intersection of business, birth work, values, and real life.
Niamh started her own perinatal business as a side hustle while working full-time in social care, and knows first-hand how challenging it can be to fill classes, attract clients, and stay confident when everyone else seems to be “doing better”. She’s been through the comparison spiral, the over-consumption of business advice, and the frustration of learning from business spaces that don’t understand the ethics, boundaries, and responsibilities of perinatal work.
Through years of learning, testing, adapting (and unlearning), Niamh has built a fully booked lactation practice and successful education and coaching business — without resorting to fear-based marketing, unethical tactics, or stepping away from client work she loves.
This podcast is a mix of:
- Solo episodes on business, mindset, visibility, boundaries, and sustainability
- Guest conversations with birth workers and women in business
- Panel discussions exploring nuanced topics at the crossover of business and birth work
Expect honest conversations, thoughtful critique of “one-size-fits-all” business advice, and practical insights you can actually apply to your own practice.
If you’re a doula, lactation consultant, antenatal educator, or perinatal professional who wants to grow a business that feels aligned, ethical, and genuinely supportive — you’re in the right place.
Pregnancy & Postnatal Entrepreneurs Collective Podcast
Ep: 51 Breaking Through Self-Doubt & Limiting Beliefs in Business
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If you’ve ever felt stuck in your birthwork business—struggling with time, self-belief, or money mindset blocks—this episode is for you! I'm joined by self-belief business coach Vicky Shilling, author of Just Start Now, to dive deep into the mindset shifts that truly move the needle in your business.
We’re covering:
✅ Why strategy alone isn’t enough—your mindset needs to come first
✅ The hidden protective beliefs keeping you from success (and how to reframe them)
✅ How to overcome the two biggest mindset blocks: time and money
✅ Practical ways to shift self-doubt and finally take bold action in your business
🚀 If you’ve been holding yourself back, this episode is your permission slip to step up and grow.
🔗 Links & Resources:
📖 Just Start Now by Vicky Shilling
🎧 Freebie: Paralysis to Progress - Identify & shift limiting beliefs
🌐 Find Vicky at vickyshilling.com
🔥 Loved this episode? Tag me @preg_and_postnatal_collective on Instagram and share your biggest takeaway!
Want to find out what Birth Biz Stage you're at and the right next steps for you to take based on your stage? Then take The Birth Biz Quiz now!
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