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Pregnancy & Postnatal Entrepreneurs Collective Podcast
Welcome to the Pregnancy & Postnatal Entrepreneur's Collective podcast, hosted by Niamh Cassidy, the founder of the Collective.
Niamh is a childbirth educator and lactation consultant. She initially started her childbirth education business as a side hustle alongside working full time in social care.
Starting her own business wasn't easy for Niamh, as she found it hard to fill her classes and get lactation clients, even when she quit her fulltime job. She worried about 'the competition' and wanted to learn how to stand out. This led her to consume all the 'business' content she could find, from podcasts to mentorship programs and trainings. While she learned a lot, she found that many 'experts' didn't understand the importance of ethics in perinatal work. So, Niamh has been consuming, learning, testing, and adapting to see what works and feels good for her practice. She has been able to grow a successful practice, outperforming many of her peers who have been in practice longer.
Now, Niamh wants to share what she's learned with you through this podcast. She no longer worries about 'the competition' and sees all ethical business owners in perinatal work as her peers. She believes that together, we can all be successful. Join Niamh on this journey as she shares her insights and tips on how to grow your own successful perinatal practice with integrity and authenticity.
Pregnancy & Postnatal Entrepreneurs Collective Podcast
Ask Me Anything!
In this episode of the Pregnancy and Postnatal Entrepreneurs Collective podcast, host Niamh Cassidy addresses various questions from listeners, focusing on common challenges faced by those in the pregnancy and postnatal industry. Topics include overcoming feelings of inadequacy as a new teacher, the importance of networking to attract clients, preparing for independent practice, finding inspiration during burnout, and exciting developments in Niamh's own business. The episode emphasizes the value of community, mindset, and continuous learning in building a successful career in this field.
Takeaways
Embrace feelings of inadequacy; they are normal.
Building local relationships is crucial for attracting clients.
Networking can lead to referrals and business growth.
Start learning business skills while in college.
Focus on your mindset as a future business owner.
You don't need to be the best to mentor others.
Taking breaks can help combat burnout and inspire creativity.
Use tools to find out what your audience is asking.
Exciting changes are coming to Niamh's business.
Engagement with the audience is key for future episodes.
Chapters
00:00 Introduction to the Ask Me Anything Format
03:10 Overcoming Imposter Syndrome in Teaching
05:59 Building Client Relationships as a New Doula
09:15 Networking and Business Skills for Future Midwives
11:56 Mentorship and Course Creation for Experienced Practitioners
15:16 Finding Inspiration and Combating Burnout
16:42 Personal Reflections and Future Plans
If you would like to have your questions answered on a future episode click here!
Free Masterclass: Beyond the Feed
Tired of feeling like your business depends on Instagram?
Join me for Beyond the Feed: Finding Clients Without Relying on Social Media — a free masterclass for birthworkers who want to attract more clients without burning out online.
- Thursday 12th June | 7PM Dublin / 2PM New York
- Replay available
- Sign up HERE
The Birth Worker’s Easy Content Plan — is a free resource I created for birth workers like you who want to grow their business without the faff of wondering what to post, getting stuck staring at a blank screen, or spending hours on content that leads nowhere. Get it here