Pregnancy & Postnatal Entrepreneurs Collective Podcast

Ep. 63 Why Your Summer Slowdown Doesn’t Mean You’ve Failed (and How to Reset for September)

Niamh Cassidy, IBCLC Season 1 Episode 62

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0:00 | 22:46

If your summer felt slow, you’re not alone. Many birthworkers experience a summer slump — enquiries dip, classes don’t fill, clients go quiet, and social media engagement drops. It can feel like you’ve lost momentum or even failed… but the truth is, this is simply the rhythm of birthwork.

In this episode, I’m catching you up with a quick life update, before diving into:
 ✨ Why the summer slump is normal (and not a sign your business is broken)
✨ How to create stability by paying yourself consistently, even when income dips
✨ Why September has that “mini new year” energy — and how to harness it without burning out
✨ The one-thing rule for rebuilding momentum gently and sustainably
✨ My brand-new 4-Month Planning Framework — designed to help you set goals, reflect, and take action in a way that actually works for birthworkers

This is your invitation to reset, refocus, and set yourself up for the rest of the year — without the overwhelm.

💡 I’d love to hear from you: after listening, DM me on Instagram @preg_and_postnatal_collective
and tell me your one focus for the next 4 months.

Resources & Links Mentioned in This Episode:

Doors are opening this summer to Your Birth Biz Besties — a membership wiht coaching, community and support built specifically for birth and postpartum professionals. Waitlist members hear first and get the best price. Join the waitlist at yourbirthbiz.com/membershipwaitlist 

Are you ready to be a Birth Biz Bestie? get yourself a spot on the waitlist for when doors open! It's happening soon.... https://yourbirthbiz.com/membershipwaitlist 

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