Launch Loud
Where online coaches and course creators come to create six-figure launches fuelled by social media content that sells and iconic personal brands that create year-round demand.
Episodes
98 episodes
$20K Cash Injection Series #3: How to Activate Buyers and Create Buzz (without a huge ad spend) (Ep 96)
Your cash injection campaign doesn't need all the full bells and whistles of a live launch but you do need to bake demand in.But more noise doesn't create buzz. The right content does.In this episode of Launch Loud, I'm walking yo...
$20K Cash Injection Series #2: Campaign & Flash Promo Timeline Do’s & Don’ts (Ep 95)
While I love a good deal as much as anyone, "it's Black Friday, get a good deal" isn't a strategy.Because here's the truth...Rushing your timeline is exactly what turns a well-timed cash injection into a total flop.I'm cont...
$20K Cash Injection Series #1: Four Simple Cash Injection Ideas to Plug Into your Business (Ep 94)
You know live launches are the GOAT for visibility, growth and volume sales in online business, but too many of us let all that hard-won momentum completely disappear the second cart closes.In this episode of Launch Loud, I'm unpacking w...
Five Instagram Content and Sales Strategies that won’t survive into 2027 (Ep 93)
There are five things that felt 100% essential on Instagram for coaches and course creators just a few years ago… That I predict will be forgotten by next year.Not because they all don't work but because they're not worth what they cost ...
Six Figure Offer Suites: Simple offer stacks that scale (with more creative freedom & business flexibility) (Ep 92)
I'm a creative at heart, too - I see the ‘fun’ in creating new offers and shaking up your business (especially when everyone in your niche is doing so).But here's the truth...A simple, scalable offer suite anchored by one signatur...
Four Missteps Coaches & Course Creators Make in Q4 (costing you sales, leads & growth) (Ep 91)
You’ve been killing it this year, but if you’re only planning on launching your offer once more this quarter… you need to hear this episode. Because here's the truth...The online business owners that have their best results o...
The Two Types of Content Your Pre-Launch Needs (most coaches only do ONE) (Ep 90)
While I completely understand how your content ends up at the bottom of the launch to-do list, far too many coaches and course creators are getting to open cart, looking at a very quiet inbox and blaming the timing, their pricing, the algorithm...
I was a lead inside 3 completely different live launch funnels… Here’s what they ALL did right (Ep 89)
What happens when a content and launch strategist creeps on three completely different live launches... as a lead?She tells you ALL about it.Over the past few weeks, I've been inside three launches that couldn't have looked more d...
5 Instagram Content Fixes That Can DOUBLE Your Reach (and take less than 60 seconds) (Ep 88)
If your content isn't getting seen, it isn't necessarily because the algorithm is working against you. More often than not, it's the small execution details that determine whether someone stops scrolling or keeps moving and how your content is ...
$15,000 launch vs a $52,231 launch: Exactly what my client changed and what she didn’t (Ep 87)
What turns a decent launch into a record-breaking one...More followers? A different webinar? A complete offer overhaul?Not this time.In this episode of Launch Loud, I'm breaking down the exact shifts my client Jen made to t...
Why skipping live launching is no longer an option (I’ll die on this hill) (Ep 86)
While I absolutely believe in building a business that isn't dependent on being constantly “on”, I think far too many coaches and course creators are trying to skip the very thing that gives them the information they need to make evergreen, pas...
The Biggest Launch Season of the Year Starts Now (the pre-launch prep I’d follow if I wanted my biggest Q3/Q4 yet) (Ep 85)
Have a launch (or launches) on the calendar in Q3 or Q4? This is your reminder that your biggest revenue months are built long before you open the cart. I'm sharing why July to November is the most profitable launch seas...
What I’d Do First to Get Unstuck from DFY & 1:1 Work (without losing income) (Ep 84)
Most service-providers are stuck because they don't have the capacity to build the next thing while delivering the current thing - It's a brutalllll cycle. You're fully booked, so you don't have time to build a scalable offer. But b...
A Puppy, The Podcast Pause and Whether My Pivot Actually Paid Of (Ep 83)
Over the last 10 months I was asked "So... what happened to the podcast?" quite a lot… The truth is, nothing happened to it.In this episode, I'm talking about the pause, what was really happening behind the scenes throughout 2025 and whe...
The Honest Conversation I’ve Been Trying to Have for YEARS (and now thanks to Jessi Jean’s $1.2M launch we can) (Ep 82)
I'm unpacking the launch everybody is talking about in 2026.Using Jessi Jean's $1.2 Million launch as a real-world example, I want to have an honest conversation about why audience growth and your pre-launch strategy matter even more tha...
MASTERCLASS REPLAY: The Simple 2 Step Pre-Launch Runway
Check out the complete slide deck here...
I Broke Up With Market Research Calls - For Good (What I Now Do Instead) (Ep 81)
You got told to “just book some market research calls”… but no one warned you they’d be 45-minute ramble-fests full of vague answers, emotional spirals and zero usable insights.So you walk away with pages of notes and no real cl...
Why Your Audience Might Not Be as Ready to Buy as You Think (Ep 80)
Your launch results probably haven’t stalled because you didn’t post enough or your offer announcement Reel flopped.It’s because of what didn’t happen 60 days earlier. And as a result, your audience wasn’t ready - not emotionall...
How to Invest Smart This Black Friday (and Actually Set Yourself Up for 2026)
Before you start adding every course, template bundle, and “limited-time offer” to your cart, we need to have a little dopamine intervention…There are going to be a lot of deals flying into your inbox on Black Friday (in fact, they proba...
The Expert Panel: Megan Yelaney - How to Use Your Distinctive Edge to Get Clients Lining Up to Work With You
The reality is, you can’t afford to blend in and keep floating in the sea of sameness.If you want to be the obvious choice in your niche - you need to find your distinctive edge: that blend of personality, positioning, and power that mak...
Black Friday Campaigns That Sell - Without Creating Anything New or Discounting
Black Friday is on it’s way and while everyone else is preparing to discount every damn thing on their website, pull three all-nighters and burn out trying to keep up with the big brands…You’re about to play it smarter.I’m taking ...
How to Fill Your 2026 Sales Pipeline Now (And Get Paid For It)
Don't clock out in November - CASH IN on momentum, leads and sales.Black Friday is the perfect time to set the tone for Q1 of the following year. But here’s the thing:You don’t need a new offer.You don't need to discount.
The Expert Panel: Gillian Perkins - Why You Didn’t Miss the YouTube Boat (And How to Use It to Grow & Sell)
Confession time: I love YouTube.I can’t resist a deep-dive skincare review or a “day in the life” vlog. But II assumed if you didn’t start your channel back in 2012 you’d missed the boat.However, Gillian Perkins, CEO of Startup So...
The Expert Panel: Kara Duncan - Pinterest Magic & Getting Off the Content Hamster Wheel
If you wish every Reel you worked so hard on didn’t just disappear into the algorithm void… this episode is your digital permission slip to change that.This week, I’m joined by the brilliant Kara Duncan - she helps service-based...
The Expert Panel: The Expert Panel: Jess Pinili - Why Your Self-Concept Might Be Sabotaging Your Sales
Ever feel like you're doing everything right in business but still hitting a mysterious ceiling? The kind where visibility isn’t translating to sales, your content feels like it's missing the mark, or growth feels harder than it should...