The Bar Business Podcast: Bar & Pub Owner Profits, Marketing & Operations

A Successful Bar With No Social Media with Ethan Brown of Ernie’s Boondock

Chris Schneider, The Bar Business Coach Season 4 Episode 218

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0:00 | 31:48

How can a bar succeed without Instagram, social media marketing, or online promotion?

In this episode, hospitality operator Ethan Brown of Ernie’s Boondock, a multi-location bar concept, operates with no Instagram, no social media marketing, and almost no online presence.

Instead of relying on digital marketing, Ernie’s focuses on something most bar operators overlook: culture, staff, and community experience

Ernie’s started in Des Moines and expanded to Nashville while intentionally avoiding social media. The strategy focuses on creating a powerful guest experience through staff culture, lighting, music, and hospitality, turning customers into the marketing engine.

If you're a bar owner, operator, or hospitality professional trying to improve profitability and guest experience, this episode offers an entirely different perspective on marketing and operations.

📌Start Here
🔴If this is something you’re dealing with in your bar, don’t figure it out alone.
 
Join Bar Business Nation — the free Facebook group for bar owners talking through staff, slow nights, profit leaks, and better ways to run the business.
https://www.facebook.com/groups/barbusinessnation

📌Additional resources
🔴Grab the books “How to Make Top-Shelf Profits in the Bar Business!” and “Menus that Sell” here:
https://barbusinesscoach.com/book/