The Caroline Pennington Show
Heyyyyy & welcome to The Caroline Pennington Show!
I’m your host Caroline, former executive recruiter turned Digital Marketing Expert OBSESSED with helping entrepreneurs to start, grow and scale their personal brand & business online. I have a passion for empowering & supporting fellow entrepreneurs.
On this podcast, you’ll hear from fellow business owners sharing their stories and unpacking exactly how they did it in their business because we believe that as curious & ambitious human beings we can ALL learn from one another and to be inspired!
Every week you'll hear from entrepreneurs and workplace experts and no matter the size of your organization- you’ll gain insight and knowledge to help support you in your journey too!
So happy you’re here! Now, let’s dive in!
Episodes
178 episodes
179: {Sassy Solo} Be okay sucking when you first start out
Today I'm sharing my journey of starting a podcast from scratch, emphasizing that initial struggles are normal and encouraging perseverance. We talk about the importance of consistency, learning from mistakes, and staying true to your passion d...
178: {Sassy Solo} Stop Doom Scrolling and Start Creating Content
In today's episode, I'm popping off about a topic that is near and dear to my heart. And that is: stop doom scrolling and start creating. You never know what can happen and creating content is the BEST thing you can do for your personal brand a...
177: {Podcast LIVE} Breaking in the New Beaufort Digital Corridor Podcast Live Studio
In this engaging interview, Sasha Horne and I sit down to break in the BDC live podcast studio. I share my journey from corporate recruiting to podcasting, my love for the Lowcountry, and insights into building a successful podcast and communit...
176: {Solo} Thank YOU for listening
In today's episode, I just wanted to pop in here and say a HUGE thank you to each and every one of you who listen and support the show. Your support means everything to me and I appreciate you more than you know!
175: {Interview} Unlocking AI for Small Business Success: Practical Strategies with Alane Boyd
In this episode, Alane Boyd shares her expertise on AI and automation, revealing how small businesses can leverage AI agents to save time, increase efficiency, and scale their operations. She discusses practical tools, workflows, and upcoming w...
174: {Interview} Scaling Your Sales with Jillian Murphy
Learn how to successfully transition from a corporate career to entrepreneurship with insights from sales expert Jillian Murphy. Discover actionable tips and key strategies for your journey.In today’s fast-paced world, many professional...
173: {Solo} How to Leverage LinkedIn to Grow Your Personal Brand and Business
In today's episode I'm spilling all of the good on how to start, grow and scale your personal brand and business on LinkedIn. LinkedIn is what Facebook and IG used to be 20 years ago. You don't have to dance on the internet or keep up with tren...
172: {Solo} My 2026 Health Habits
Ever felt lost in your health journey? Here’s how I turned my setbacks into a thriving routine! After a serious injury, I realized how crucial health is. It’s not just about working out; it's about optimizing every part of life. &n...
171: {Solo} My Top 5 Book Recommendations for Female Entrepreneurs
I don't know if you are like me, but I'm always looking for a good book to read. I love reading in the mornings or on a rainy day. Also, while laying out in the sun, it's just the best! Today I'm sharing my top favorite books that I've been rea...
170: {Sassy Solo} You are capable of more than you know
Have you ever felt stuck? Either professionally or personally? Yeah, I have too. And today's episode I'm here to be your hype girl when it comes to making the pivot. As someone who has made lots of pivots, it's normal to feel the urge to do som...
169: {Sassy Solo} Just Start Whatever Is on Your Heart
Girl, if there is something weighing heavily on your heart that you want to do or start- DO IT! Best to start and fail rather than never start at all. Maybe it's learning a new skill, learn a new hobby, start a side hustle... I'm here cheering ...
167: {Sassy Solo} 5 Things I'd Tell My 20 Year Old Self
As we head into 2026, I've been thinking a lot about advice I would have given my 20 something year old self. In this episode I lean into 5 things I wish my 20 year old self knew. Not with any regrets, but just things I wish I would have done d...
166: {Interview} Unlocking Your Personal Brand with Melanie Borden
In this conversation, Melanie Borden and I discuss the evolution of personal branding, particularly through LinkedIn, and the importance of visibility in today's digital landscape. Melanie shares her journey of building her brand, overcom...
165: {Sassy Solo} How to Pick a Podcast Niche
Friends, you asked and I'm here to deliver. Curious about starting a podcast, but don't know what niche it should be. This one is for you!
164: {Sassy Solo} How to Land a Podcast Guest Spot
Friends, A LOT of you have been asking me about best practices around booking a podcast guest spot. 99% of the time, people do it the wrong way. In today's episode, I'm spilling alllll of the tea, so that next time you pitch, you'll be more lik...
163: {Sassy Solo} How to Hire Top Talent
In today's episode, I pop off about best practices when it comes to recruiting. I share my extensive experience in headhunting, discussing the challenges and strategies involved in finding top talent. I reflect on my journey from a novice...
162: {Interview} Navigating Change with Jessica Jacobs
In today's conversation, I sit down with Jessica Jacobs, a change management expert and entrepreneur, who shares her journey from corporate America to starting her own consulting practice. Jessica reflects on her extensive experience in Fortune...
161: {Solo} How to win with Social Media Marketing in 2026
Interested in how to leverage social media marketing to help grow and scale your business? This episode is for you! I'm talking through exactly how to start, what you should and should not be doing. And how consistency is truly king.
160: {Solo} My 2026 Word of the Year
Happy New Year! Instead of doing New Year's resolutions, each year I choose 1 word to set the tone of the year. My goal is to see this one word flourish in many departments of my life ranging from business, to relationships to health & well...
159: {Solo} My 2025 Gratitude List
As we are rounding out 2025, my heart is full of love, support and gratitude! In today's episode I'm listing the top 25 things that I'm grateful for this year. The list includes each of you that tune into the show each week. It means more than ...
158: {Solo} Do something for YOU this holiday season
Friends, as we enter into the busiest time of the holidays.... don't forget to fill your cup and do something for YOU this season!
157: {Interview} The Evolution of Facebook Ads with Lisanne Murphy
In this conversation, Lisanne Murphy shares her entrepreneurial journey from childhood to becoming a successful business owner and marketing expert. She discusses the evolution of Facebook ads, the importance of data-driven strategies, and inno...
156: {Sassy Solo} Marketing on Social Media: 2026
Are you interested in starting, growing & scaling when it comes to social media? Then this one is for you! I break down my 3 part framework in this episode to set you up for success!
155: {Interview} Prioritizing Health as a Foundation for Success with Jamie Javed
In this conversation, Jamie Javed discusses the importance of mastering metabolism and health for women who have achieved success but may have neglected their well-being. She emphasizes that true success includes feeling good in one's body and ...
154:{Solo} Productivity Hack: Time blocking
In today's episode, I'm unpacking the transformative power of time blocking in enhancing productivity and achieving business goals. I share my personal experience with time blocking, emphasizing its effectiveness in maintaining focus and intent...