The Bottom Liine: Growth Strategies For Healthcare Practices
A bite-sized podcast for healthcare practices that want to grow smarter and faster.
Join us for short easy-to-digest discussions featuring new guests each episode. Hear success stories from successful medical practices. Learn from healthcare marketing experts. And get ready to run your healthcare practice like a healthcare business.
The Bottom Liine: Growth Strategies For Healthcare Practices
E12 - What healthcare practices get wrong about phone training
"Specialty healthcare may be the only industry that I can think of where there's this much money being spent on leads that are this valuable...but where the people handling lead intake are not trained, monitored, and incentivized."
On this episode, we discuss some common mistakes practices are making with lead intake phone training. We also cover the ideal mindset and strategy for retaining control and improving outcomes. Before co-founding Liine, Charlie Winn professionally consulted healthcare practices, providing sales training to hundreds of staff members. He has also personally analyzed over 10,000 new patient phone calls to uncover best practices in lead-to-appointment conversions.