The Authentic Marketing Podcast
Join marketing expert Simon Harvey on The Authentic Marketing Podcast, the regular show that provides proven tips to improve your sales and marketing efforts and help your business grow. Subscribe to our regular episodes dropping on Fridays on your favourite podcast platform.
Podcasting since 2023 • 48 episodes
The Authentic Marketing Podcast
Latest Episodes
48. My brand story in 15 minutes a day. Part 6 - Putting it all together
You've got all your story talking points captured, and now it's time to use them. There are some very quick wins that you can get out of this brand script that you can use straight away, and there are some more advanced things that you can do w...
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Season 7
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Episode 6
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20:03
47. My brand story in 15 minutes a day. Part 5 - The Resolution
So now, we're coming up towards the end of the story, and what we need to do at this point in time is paint a picture of how their life could look once they've actually worked with us and, you know, also look at what's at stake if they don't do...
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Season 7
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Episode 5
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15:36
46. My brand story in 15 minutes a day. Part 4 - The Plan
How to step forward and tell your customers that they need to do something. Heroes in any journey are often afraid to act. They never do something until there's some pressure and some need to actually do something. In this episode ...
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Season 7
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Episode 4
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15:33
45. My brand story in 15 minutes a day. Part 3 - The Guide
Now it's time to talk about ourselves. We're not the hero, but the guide. The person who has been there and solved that problem before.In this third episode of our build-your-own brand story sprints, Simon Harvey and Daniel Kleber conti...
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Season 7
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Episode 3
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11:30
44. My brand story in 15 minutes a day. Part 2 - The Problem
To make the story interesting, focus on your hero's problem.Problems are where your story begins. When a customer has a problem, you have something you can solve.In this second episode of our build-your-own story sprints, Simon ...
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Season 7
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Episode 2
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15:11
