What the Biz?!
Brigitte Vegter, Daniel Proczko, and Richard Piet are 3 entrepreneurs sharing their journey to build their businesses beyond 6 figures. Each WhatTheBIz?! episode features a discussion surrounding a business building topic, recent events from the trenches of running a business, balancing life, and all the WTB in between. Enjoy entertaining banter, highly valuable resources and tools, and in less than 60min.
Podcasting since 2023 • 122 episodes
What the Biz?!
Latest Episodes
Low-Fire, Low-Hire: Surviving the 2026 Small Business Squeeze
In this episode of What The Biz?!, hosts Brigitte Vegter and Daniel Proczko break down the "Low-Fire, Low-Hire" economy of 2026. With hiring rates at a historic low of 3.3% and firing at just 1.1%, workers are staying put, creating a talent poo...
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Episode 122
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43:56
Is AI Tanking Your Business? Financial Losses and the Need for Human Oversight
In this episode of What The Biz?!, hosts Brigitte Vegter and Daniel Proczko explore the alarming rise of "AI Slop" and its direct impact on business bottom lines. While AI tools are often marketed as total replacements for professional services...
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Episode 121
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41:52
Optimism vs. Inflation: Why Small Biz is Doubling Down on Marketing This Year
In this episode, we break down the surprising "Aggressive Growth" mindset taking over 2026. Despite 41% of owners worrying about inflation, a record-breaking 18% spike in new business formations in January shows that entrepreneurship is more re...
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Episode 120
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42:54
Small Business AI Adoption Skyrockets: Why 82% of Users are Hiring More
Show Notes: Episode 119 — AI Adoption SkyrocketsI. The Generative AI ExplosionA new report from the U.S. Chamber of Commerce reveals that small business AI adoption has reached 58%, an 18-point jump from 2024 and dou...
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Episode 119
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42:52
Joy Nuggets & Slow Drips: Winning the "Anxious" Customer
The "instant win" sale of 2024 is gone. Today, 62% of customers are seeking more information and delaying purchases due to "decision fatigue" and inflation . We explore the rise of "Present Wellbeing" spending and how small businesses ca...
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Episode 118
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46:18
