What the Biz?!
Brigitte Vegter, Daniel Proczko, and Richard Piet are 3 entrepreneurs sharing their journey to build their businesses beyond 6 figures. Each WhatTheBIz?! episode features a discussion surrounding a business building topic, recent events from the trenches of running a business, balancing life, and all the WTB in between. Enjoy entertaining banter, highly valuable resources and tools, and in less than 60min.
Episodes
104 episodes
Tax Season is a Lie: Your 5 Moves to Save Money Now
Stop thinking tax season is in April. In this critical episode, Brigitte Vegter delivers the tough truth: April is just the receipt for the year you've already had. The real moves to save money happen now, in December. We break down the ...
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Episode 104
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38:10
Sales Problem or Marketing Problem?
Are you wasting time on leads that never close? In this episode, Dan Proczko and Brigitte Vegter solve the frustrating Sales vs. Marketing War by giving you a clear, shared definition of a good lead. They expose the "Busy Trap" that fill...
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Episode 103
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41:37
The 1-Hour-a-Day Social Media Framework That Gets Results
In this breakthrough episode, Dan Proczko reveals the social media strategy that led to a 400% increase in page visits and a 600% increase in reach in just two weeks. He argues that low engagement isn't because your content is bor...
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Episode 102
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39:18
The Guilt That Comes With Growth
In this highly personal episode, Dan Proczko and Brigitte Vegter dive into the unspoken truth of entrepreneurship: the guilt tax that comes with growth. They discuss the constant tension between building a business and being present for family,...
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Episode 101
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37:02
The 5 Truths We Learned from 100 Episodes (And What We Got Wrong)
We made it! For our 100th episode, Dan Proczko and Brigitte Vegter are getting completely candid, sharing the 5 absolute truths that have shaped their businesses over the past three years. They confess to over-functioning fo...
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Episode 100
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30:39
The Great Internet Heist: How AI is Stealing Leads From You and How to Fight Back
In Episode 99 of "What the Biz?!," hosts Dan Proczko and Brigitte Vegter expose the urgent crisis facing small business marketing. Dan reveals the "Great Decoupling"—how AI Overviews are stealing up to 70% of organic clicks, while new pr...
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Episode 99
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39:38
The 5-Day Plan to Reignite Your Dead Newsletter
Is your email list collecting dust? Do you have great clients, but haven't emailed them in months? In this episode of "What the Biz?!," Dan Proczko and Brigitte Vegter get candid about the power of email. Dan explains why "silence is probabl...
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Episode 98
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41:03
The 9 Questions That Will Save You From a Bad Marketing Agency
In Episode 97 of "What the Biz?!," hosts Dan Proczko and Brigitte Vegter provide a crucial guide for any business looking to hire a marketing agency. Flipping the script from last week's financial focus, they present nine essential questions...
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Episode 97
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48:12
The 10 Questions That Will Help You Find a Great Bookkeeper
In Episode 96 of "What the Biz?!," hosts Brigitte Vegter and Dan Proczko tackle a topic nobody tells you about until it's too late: what to ask before hiring a bookkeeper. Moving beyond a simple conversation about price, they provide a list of ...
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Episode 96
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45:28
The 7 Leadership Leaks That Are Killing Your Culture
Stop unknowingly sabotaging your team's trust and commitment. In Episode 95 of "What the Biz?!," Brigitte Vegter and Dan Proczko deliver a strategic blueprint for intentional leadership. This episode will empower you to recognize the subtle "le...
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Episode 95
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35:50
Is Your A-Player in the Wrong Role?
You found your rockstar employee—the reliable, high-achiever who's great at their job. So you promoted them to a manager… and now they’re awful. In this candid episode of "What the Biz?!," Bridget Vector and Dan Prochko get honest about the pai...
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Episode 94
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27:47
The 5 Metrics That Matter More Than Website Traffic
Stop letting shiny objects and vanity metrics distract you from your business's true potential. In Episode 93 of "What the Biz?!," Brigitte Vegter and Daniel Proczko deliver a strategic blueprint for mastering your marketing data. This episode ...
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Episode 93
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40:28
The 3 Numbers Every Business Owner Needs to Know
Stop reacting to fires and start guiding your business with confidence. In Episode 92 of "What the Biz?!," Brigitte Vegter and Daniel Proczko deliver a strategic blueprint for mastering your business's financials. This episode reveals the three...
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Episode 92
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39:51
Stop Gambling on Expansion: Your Plan for Smart Growth
You’ve built a great business, and now you have a new idea. It's exciting, but also terrifying. You ask yourself, "What if I try to grow and I fail, am I going to hurt the business I already have?" In this episode of "What the Biz?!," Daniel Pr...
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Episode 91
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35:22
The Silver Bullet Trap: Why a New Tool Won't Fix Your Business
You’ve been there: you buy the shiny new software, the fancy gadget, or the expensive subscription, believing it will solve all your problems. But it doesn't. In this episode of "What the Biz?!," Daniel Proczko and Brigitte Vegter confess to th...
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Episode 90
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25:37
Artificial Intelligence: Is It Killing Your Lead Flow?
In Episode 89 of "What the Biz?!," hosts Daniel Proczko and Brigitte Vegter dive into the monumental shift happening in Google search and advertising due to the rise of AI. They reveal how AI-powered answers are impacting organic search traffic...
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Episode 89
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28:23
How to Tell Clients Your Rates Are Going Up
In Episode 88 of "What the Biz?!," hosts Brigitte Vegter and Daniel Proczko tackle a topic that every business owner faces: how to raise prices. Using a listener's question about being new and underpricing, they provide a strategic roadmap for ...
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Episode 88
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28:23
Seasonal Swings: The Financial, Marketing, and Leadership Fix
Stop letting seasonal fluctuations control your business! Episode 87 of "What the Biz?!" delivers a strategic roadmap to not just survive, but to thrive during the unavoidable slow seasons. Shift your mindset from reactive panic to proactive pl...
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Episode 87
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31:35
Mastering the Event Season: A Guide for Smart Business Owners
Stop gambling on event ROI! In Episode 86 of "What the Biz?!," Daniel Prockzo and Brigitte Vegter deliver a strategic blueprint for mastering event attendance. Transform your approach from a passive attendee to a proactive architect of your com...
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Episode 86
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27:00
Why Your Cold Outreach Isn't Working (And What To Do)
Are you trying to reach new clients but feel stuck, desperate, or even "gross" about cold outreach? You're not alone! In this candid episode of "What the Biz?!", Dan Prochko and Brigitte Vegter confess why most cold outreach fails (and how ...
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Episode 85
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31:00
How to End Relationships Without Risking Your Business
In Episode 84 of "What the Biz?!", hosts Brigitte Vegter and Daniel Proczko address the often-overlooked but crucial process of properly offboarding vendors and partners. This episode serves as both a tech PSA and a financial protection plan, h...
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Episode 84
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31:44
Think like an owner
Ready to shed the burden of "doing everything" and step into your powerful role as the true architect of your business? Episode 83 of "What the Biz?!" unlocks the transformative mindset shift from overworked doer to strategic owner. Brigitte Ve...
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Episode 83
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35:00
Stop the Leaks: How to Find Your Missing Business Profit
You're making sales, the revenue's coming in... but when you check your bank account, you're left asking: "Where the heck's all my money going?!" In this candid episode of "What the Biz?!", Brigitte Vegter and Daniel Proczko expose the infuriat...
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Episode 82
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29:46
The Busy Trap: Why Your Hard Work Isn't Turning Into Real Growth.
Stop banging your head against the wall trying to grow! Episode 81 of "What the Biz?!" delivers the strategic clarity every busy business owner needs. Brigitte Vegter and Daniel Proczko reveal the profound truth that busyness does not e...
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Episode 81
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30:58
Conquer Money Fear & Unlock Confident Growth with a Money System
Want to grow your business, launch that new offer, or finally hire a team member, but a creeping fear holds you back? On this episode of "What the Biz?!", Brigitte Vegter and Daniel Proczko pull back the curtain on that paralyzing uncertainty. ...
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Episode 80
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36:23
